RPR MyColour 10.12 100ml is a professional permanent hair colour designed to deliver ultra-light ash violet blonde tones with a clean, cool and refined finish. This shade combines strong ash reflects to neutralise unwanted warmth with soft violet tones to enhance brightness and create an icy, modern blonde result.

The advanced reconstructing formula is enriched with Biostructurer Marine Extracts, helping to hydrate, protect, and strengthen the hair during the colouring process while improving softness and shine. It also features micro-pigment technology, allowing deep penetration into the hair shaft for vibrant, long-lasting, fade-resistant colour.

Its smooth, creamy consistency ensures easy mixing and precise application, making it ideal for achieving high-lift cool blonde tones with reliable grey coverage and consistent salon-quality performance.

Key Benefits:
• Ash violet tone for ultra-cool blonde results
• Neutralises unwanted warmth and brassiness
• Clean, icy blonde finish with enhanced shine
• Long-lasting, fade-resistant performance
• Reliable grey coverage
• Smooth, creamy consistency for easy application
• Professional salon-quality results

How to Use:
Mix with developer in a 1:1.5 ratio (e.g. 50g colour + 75g developer). Apply evenly to dry hair, process as required, then rinse thoroughly and follow with conditioner.

Ideal For:
Permanent hair colouring, grey coverage, and achieving ultra-light ash-violet blonde tones