Hi Lift True Colour 4.75 Rich Chocolate Brown Hair Colour 100ml is a professional permanent hair colour designed to deliver rich chocolate brown tones with deep warmth, shine, and long-lasting results. This shade provides a luxurious, multi-dimensional brunette finish, perfect for enhancing depth while maintaining a natural, glossy look.

Formulated with advanced high-definition pigment technology, this colour penetrates deeply into the hair shaft to ensure consistent, vibrant, and fade-resistant results. The formula is enriched with herbal extracts, helping to protect, condition, and enhance shine during the colouring process.

Its smooth crème consistency allows for easy mixing and precise application, making it suitable for full colour services, touch-ups, and professional toning. The Hi Lift True Colour system offers versatile use across permanent, demi, and semi-permanent applications depending on developer choice.

Key Benefits:
• Rich chocolate brown tone for deep, glossy results
• Adds warmth and multi-dimensional depth
• Long-lasting, fade-resistant colour performance
• Excellent grey coverage
• High-definition pigments for consistent colour
• Enriched with herbal extracts for shine and protection
• Smooth crème formula for easy application

How to Use:
Mix with developer in a 1:1.5 ratio (e.g. 50g colour + 75g developer). Apply evenly to dry hair, process as required, then rinse thoroughly and follow with conditioner.

Ideal For:
Permanent hair colouring, grey coverage, and achieving rich chocolate brown or warm brunette results