Hi Lift True Colour 4.66 Rich Inferno Red Hair Colour 100ml is a professional permanent hair colour designed to deliver intense rich inferno red tones with maximum vibrancy, depth, and long-lasting results. This double red (.66) formulation contains a high concentration of red pigments, creating a bold, fiery finish with strong reflect and high shine.

Formulated with advanced high-definition pigment technology, this colour penetrates deeply into the hair shaft to ensure consistent, vibrant, and fade-resistant results. The formula is enriched with herbal extracts, helping to nourish, protect, and enhance shine during the colouring process while maintaining hair condition.

Its smooth crème consistency allows for easy mixing and precise application, making it ideal for full colour services, touch-ups, and creative colour work. The versatile system can be used for permanent, demi, or semi-permanent results depending on developer choice, giving full control over intensity and finish.

Key Benefits:
• Double red tone for intense, vibrant results
• Creates bold, fiery colour with strong reflect
• Long-lasting, fade-resistant colour performance
• Excellent grey coverage
• High-definition pigments for consistent colour
• Enriched with herbal extracts for shine and protection
• Smooth crème formula for easy application

How to Use:
Mix with developer in a 1:1.5 ratio (e.g. 50g colour + 75g developer). Apply evenly to dry hair, process as required, then rinse thoroughly and follow with conditioner.

Ideal For:
Permanent hair colouring, grey coverage, and achieving bold inferno red, vibrant red, or fashion colour results