RPR MyColour 10.111 100ml is a professional permanent hair colour designed to deliver ultra-intense triple ash blonde tones with maximum cool control and clarity. This powerful ash formulation neutralises unwanted warmth and brassiness, creating a clean, icy blonde finish with a soft matte effect.

The advanced reconstructing formula is enriched with Biostructurer Marine Extracts, helping to hydrate, protect, and strengthen the hair during the colouring process while enhancing softness and shine. It also features micro-pigment technology, allowing deep penetration into the hair shaft for vibrant, fade-resistant colour and long-lasting results.

Its smooth, creamy consistency ensures easy mixing and precise application, making it ideal for achieving high-lift cool blonde tones with reliable grey coverage and consistent salon-quality performance.

Key Benefits:
• Triple ash tone for maximum neutralisation
• Eliminates unwanted warmth and brassiness
• Ultra-light, icy blonde results
• Long-lasting, fade-resistant performance
• Reliable grey coverage
• Smooth, creamy consistency for easy application
• Professional salon-quality results

How to Use:
Mix with developer in a 1:1.5 ratio (e.g. 50g colour + 75g developer). Apply evenly to dry hair, process as required, then rinse thoroughly and follow with conditioner.

Ideal For:
Permanent hair colouring, grey coverage, and achieving ultra-cool ash blonde results