Hi Lift True Colour 7.71 Brown Ash Blonde Hair Colour 100ml is a professional permanent hair colour designed to deliver cool, natural-looking blonde tones with subtle brown and ash reflects. It provides long-lasting results with excellent coverage and balanced tone control.

Formulated with advanced colour technology, it penetrates deeply into the hair shaft to ensure even colour distribution while helping to neutralise unwanted warm tones. The result is a soft, glossy finish with enhanced shine and manageability.

Ideal for professional salons and experienced home users, this permanent colour ensures dependable, salon-quality results.

Key Benefits:
• Brown ash blonde tone (7.71)
• Helps neutralise warm and brassy tones
• Long-lasting permanent colour
• Excellent grey coverage
• Even and consistent colour application
• Professional salon-quality performance

How to Use:
Mix with appropriate developer as per instructions. Apply evenly to hair, process as directed, then rinse thoroughly and condition.

Ideal For:
Permanent colouring, grey coverage, and achieving cool natural blonde results.