Hi Lift True Colour 5.1 Light Ash Brown Hair Colour 100ml is a professional permanent hair colour designed to deliver cool light ash brown tones with clean, natural depth and long-lasting results. This shade is ideal for neutralising unwanted red and warm undertones, creating a balanced, matte brown finish with soft shine.

Formulated with advanced high-definition pigment technology, this colour penetrates deeply into the hair shaft to ensure consistent, vibrant, and fade-resistant results. The formula is enriched with herbal extracts, helping to protect, condition, and enhance shine during the colouring process.

The Hi Lift True Colour system is a multi-functional hybrid colouring crème, offering versatility for permanent, demi, or semi-permanent results depending on developer choice. It provides excellent grey coverage and reliable salon-quality performance across a wide range of shades.

Key Benefits:
• Light ash brown tone for cool, natural results
• Helps neutralise red and unwanted warmth
• Long-lasting, fade-resistant colour performance
• Excellent grey coverage
• High-definition pigments for consistent colour
• Enriched with herbal extracts for shine and protection
• Smooth crème formula for easy application
• Professional salon-quality performance

How to Use:
Mix with developer in a 1:1.5 ratio (e.g. 50g colour + 75g developer). Apply evenly to dry hair, process for 30–45 minutes, then rinse thoroughly and follow with conditioner.

Ideal For:
Permanent hair colouring, grey coverage, and achieving cool light ash brown results