{"product_id":"hi-lift-true-colour-red-violet-meche-100ml","title":"Hi Lift True Colour Red Violet Meche Hair Colour 100ml","description":"\u003cp data-start=\"204\" data-end=\"468\"\u003e\u003cstrong\u003eHi Lift True Colour Red Violet Meche Hair Colour 100ml \u003c\/strong\u003eis a professional permanent hair colour designed to create bold, vibrant red violet highlights and creative colour effects. It delivers intense colour payoff with long-lasting results and reliable performance.\u003c\/p\u003e\n\u003cp data-start=\"470\" data-end=\"724\"\u003eFormulated with advanced colour technology, it penetrates deeply into the hair shaft to ensure even colour distribution and strong vibrancy. It is ideal for highlighting techniques and creative colour placement while maintaining hair condition and shine.\u003c\/p\u003e\n\u003cp data-start=\"726\" data-end=\"873\"\u003eIdeal for professional salons and experienced colourists, this colour provides dependable, salon-quality results for striking and customised looks.\u003c\/p\u003e\n\u003cp data-start=\"875\" data-end=\"1167\"\u003e\u003cstrong data-start=\"875\" data-end=\"892\"\u003eKey Benefits:\u003c\/strong\u003e\u003cbr data-start=\"892\" data-end=\"895\"\u003e• Red violet tone for bold highlights and creative colour\u003cbr data-start=\"952\" data-end=\"955\"\u003e• Intense and long-lasting colour results\u003cbr data-start=\"996\" data-end=\"999\"\u003e• Even and consistent colour application\u003cbr data-start=\"1039\" data-end=\"1042\"\u003e• Ideal for highlighting and creative techniques\u003cbr data-start=\"1090\" data-end=\"1093\"\u003e• Enhances shine and softness\u003cbr data-start=\"1122\" data-end=\"1125\"\u003e• Professional salon-quality performance\u003c\/p\u003e\n\u003cp data-start=\"1169\" data-end=\"1316\"\u003e\u003cstrong data-start=\"1169\" data-end=\"1184\"\u003eHow to Use:\u003c\/strong\u003e\u003cbr data-start=\"1184\" data-end=\"1187\"\u003eApply as part of highlighting or creative colouring techniques. Follow professional colouring procedures and process as directed.\u003c\/p\u003e\n\u003cp data-start=\"1318\" data-end=\"1391\"\u003e\u003cstrong data-start=\"1318\" data-end=\"1332\"\u003eIdeal For:\u003c\/strong\u003e\u003cbr data-start=\"1332\" data-end=\"1335\"\u003eHighlights, creative colouring, and bold colour effects.\u003c\/p\u003e","brand":"Hi Lift","offers":[{"title":"Default Title","offer_id":43416416157770,"sku":"8050455002076","price":19.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0699\/5197\/9594\/files\/hi_lift_true_colour_red_violet_meche_100ml_jpg.jpg?v=1775799176","url":"https:\/\/red1hairsupplies.com.au\/products\/hi-lift-true-colour-red-violet-meche-100ml","provider":"Red1’s Hair Supplies ","version":"1.0","type":"link"}