{"product_id":"hi-lift-true-colour-6-64-cranberry-hair-colour-100ml","title":"Hi Lift True Colour 6.64 Cranberry Hair Colour 100ml","description":"\u003cp data-start=\"109\" data-end=\"495\"\u003e\u003cstrong\u003eHi Lift True Colour 6.64 Cranberry Hair Colour 100ml \u003c\/strong\u003eis a professional permanent hair colour designed to deliver \u003cstrong data-start=\"239\" data-end=\"274\"\u003erich cranberry red-violet tones\u003c\/strong\u003e with vibrant intensity, depth, and long-lasting results. This shade creates a bold, glossy finish with a perfect balance of red and violet reflects, ideal for achieving striking fashion colour with salon-quality shine.\u003c\/p\u003e\n\u003cp data-start=\"497\" data-end=\"839\"\u003eFormulated with advanced \u003cstrong data-start=\"522\" data-end=\"560\"\u003ehigh-definition pigment technology\u003c\/strong\u003e, this colour penetrates deeply into the hair shaft to ensure consistent, vibrant, and fade-resistant results. The formula is enriched with \u003cstrong data-start=\"700\" data-end=\"719\"\u003eherbal extracts\u003c\/strong\u003e, helping to protect, condition, and enhance shine during the colouring process. \u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-start=\"841\" data-end=\"1150\"\u003eIts smooth crème consistency allows for easy mixing and precise application, making it suitable for full colour services, touch-ups, and creative colour work. The versatile system can be used for permanent, demi, or semi-permanent results depending on developer choice. \u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-start=\"1152\" data-end=\"1566\"\u003e\u003cstrong\u003eKey Benefits:\u003c\/strong\u003e\u003cbr data-start=\"1168\" data-end=\"1171\"\u003e• Cranberry red-violet tone for bold, vibrant results\u003cbr data-start=\"1224\" data-end=\"1227\"\u003e• Creates strong reflect with high shine finish\u003cbr data-start=\"1274\" data-end=\"1277\"\u003e• Helps achieve fashion colours and tone correction\u003cbr data-start=\"1328\" data-end=\"1331\"\u003e• Long-lasting, fade-resistant colour performance\u003cbr data-start=\"1380\" data-end=\"1383\"\u003e• Excellent grey coverage\u003cbr data-start=\"1408\" data-end=\"1411\"\u003e• High-definition pigments for consistent colour\u003cbr data-start=\"1459\" data-end=\"1462\"\u003e• Enriched with herbal extracts for shine and protection\u003cbr data-start=\"1518\" data-end=\"1521\"\u003e• Smooth crème formula for easy application\u003c\/p\u003e\n\u003cp data-start=\"1568\" data-end=\"1797\"\u003e\u003cstrong\u003eHow to Use:\u003c\/strong\u003e\u003cbr data-start=\"1582\" data-end=\"1585\"\u003eMix with developer in a \u003cstrong data-start=\"1609\" data-end=\"1624\"\u003e1:1.5 ratio\u003c\/strong\u003e (e.g. 50g colour + 75g developer). Apply evenly to dry hair, process as required, then rinse thoroughly and follow with conditioner. \u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-start=\"1799\" data-end=\"1925\"\u003e\u003cstrong\u003eIdeal For:\u003c\/strong\u003e\u003cbr data-start=\"1812\" data-end=\"1815\"\u003ePermanent hair colouring, grey coverage, and achieving bold cranberry, red-violet, or fashion colour results\u003c\/p\u003e","brand":"Hi Lift","offers":[{"title":"Default Title","offer_id":43550000218186,"sku":"8050455001888","price":19.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0699\/5197\/9594\/files\/hi_lift_true_colour_6_64_cranberry_100ml_jpg.jpg?v=1777348678","url":"https:\/\/red1hairsupplies.com.au\/products\/hi-lift-true-colour-6-64-cranberry-hair-colour-100ml","provider":"Red1’s Hair Supplies ","version":"1.0","type":"link"}