{"title":"Hi Lift True Colour","description":"\u003cp\u003eShop Hi Lift True Colour professional hair colour at Red1’s Hair Supplies. Explore an extensive palette of natural, ash, beige, gold, copper, red, blonde, toner, corrector and high-lift shades for professional salon colour services.\u003c\/p\u003e\n\u003cp\u003eHi Lift True Colour offers versatile shade options for natural colour, toning, colour correction, grey blending and creative salon results. Shop online with competitive trade pricing for approved salon customers and Australia-wide delivery.\u003c\/p\u003e","products":[{"product_id":"hi-lift-true-colour-6-11-dark-intense-ash-blonde-100ml","title":"HI LIFT True Colour 6.11 Dark Intense Ash Blonde 100ml","description":"\u003cp\u003e\u003cstrong\u003eHi Lift True Colour 6.11 Dark Intense Ash Blonde 100ml \u003c\/strong\u003eis a professional permanent hair colour formulated to deliver rich, even, and long-lasting results. Designed for precision colouring, it ensures consistent coverage from roots to ends with reliable salon-quality performance.\u003cbr data-start=\"364\" data-end=\"367\"\u003eIts advanced formula provides a smooth, creamy consistency for easy mixing and controlled application while helping maintain hair softness and shine. Delivering vibrant, fade-resistant colour with dependable grey coverage, it is ideal for achieving cool, ash-toned blonde results. Ideal for professional salons and home use, this product delivers reliable performance and enhances overall hair colouring results.\u003cbr data-start=\"779\" data-end=\"782\"\u003e\u003cstrong\u003eKey Benefits:\u003c\/strong\u003e\u003cbr data-start=\"795\" data-end=\"798\"\u003e• Rich and even colour coverage\u003cbr data-start=\"829\" data-end=\"832\"\u003e• Long-lasting, fade-resistant results\u003cbr data-start=\"870\" data-end=\"873\"\u003e• Reliable grey coverage\u003cbr data-start=\"897\" data-end=\"900\"\u003e• Smooth, creamy consistency for easy application\u003cbr data-start=\"949\" data-end=\"952\"\u003e• Helps maintain hair softness and shine\u003cbr data-start=\"992\" data-end=\"995\"\u003e• Professional salon-quality performance\u003cbr data-start=\"1035\" data-end=\"1038\"\u003e\u003cstrong\u003eHow to Use:\u003c\/strong\u003e\u003cbr data-start=\"1049\" data-end=\"1052\"\u003eMix with the appropriate developer as directed. Apply evenly to dry hair, process according to instructions, then rinse thoroughly and follow with conditioner.\u003cbr data-start=\"1211\" data-end=\"1214\"\u003e\u003cstrong\u003eIdeal For:\u003c\/strong\u003e\u003cbr data-start=\"1224\" data-end=\"1227\"\u003ePermanent hair colouring, grey coverage, and professional salon results\u003c\/p\u003e","brand":"Hi Lift","offers":[{"title":"Default Title","offer_id":43416403378250,"sku":"8025337327875","price":19.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0699\/5197\/9594\/files\/hi_lift_true_colour_6_11_dark_intense_ash_blonde_100ml_jpg.jpg?v=1776740116"},{"product_id":"hi-lift-true-colour-4-77-dark-intense-chocolate-100ml","title":"HI LIFT True Colour 4.77 Dark Intense Chocolate 100ml","description":"\u003cp\u003e\u003cstrong\u003eHi Lift True Colour 4.77 Dark Intense Chocolate 100ml \u003c\/strong\u003eis a professional permanent hair colour formulated to deliver rich, even, and long-lasting results. Designed for precision colouring, it ensures consistent coverage from roots to ends with reliable salon-quality performance.\u003cbr data-start=\"362\" data-end=\"365\"\u003eIts advanced formula provides a smooth, creamy consistency for easy mixing and controlled application while helping maintain hair softness and shine. Delivering vibrant, fade-resistant colour with dependable grey coverage, it is ideal for achieving deep, intense chocolate tones. Ideal for professional salons and home use, this product delivers reliable performance and enhances overall hair colouring results.\u003cbr data-start=\"776\" data-end=\"779\"\u003e\u003cstrong\u003eKey Benefits:\u003c\/strong\u003e\u003cbr data-start=\"792\" data-end=\"795\"\u003e• Rich and even colour coverage\u003cbr data-start=\"826\" data-end=\"829\"\u003e• Long-lasting, fade-resistant results\u003cbr data-start=\"867\" data-end=\"870\"\u003e• Reliable grey coverage\u003cbr data-start=\"894\" data-end=\"897\"\u003e• Smooth, creamy consistency for easy application\u003cbr data-start=\"946\" data-end=\"949\"\u003e• Helps maintain hair softness and shine\u003cbr data-start=\"989\" data-end=\"992\"\u003e• Professional salon-quality performance\u003cbr data-start=\"1032\" data-end=\"1035\"\u003e\u003cstrong\u003eHow to Use:\u003c\/strong\u003e\u003cbr data-start=\"1046\" data-end=\"1049\"\u003eMix with the appropriate developer as directed. Apply evenly to dry hair, process according to instructions, then rinse thoroughly and follow with conditioner.\u003cbr data-start=\"1208\" data-end=\"1211\"\u003e\u003cstrong\u003eIdeal For:\u003c\/strong\u003e\u003cbr data-start=\"1221\" data-end=\"1224\"\u003ePermanent hair colouring, grey coverage, and professional salon results\u003c\/p\u003e","brand":"Hi Lift","offers":[{"title":"Default Title","offer_id":43416403673162,"sku":"8050455001727","price":19.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0699\/5197\/9594\/files\/hi_lift_true_colour_4_77_dark_intense_chocolate_100ml_jpg.jpg?v=1776739860"},{"product_id":"hi-lift-true-colour-5-00-light-intense-brown-100ml","title":"HI LIFT True Colour 5.00 Light Intense Brown 100ml","description":"\u003cp\u003e\u003cstrong\u003eHi Lift True Colour 5.00 Light Intense Brown 100ml \u003c\/strong\u003eis a professional permanent hair colour formulated to deliver rich, even, and long-lasting results. Designed for precision colouring, it ensures consistent coverage from roots to ends with reliable salon-quality performance.\u003cbr data-start=\"356\" data-end=\"359\"\u003eIts advanced formula provides a smooth, creamy consistency for easy mixing and controlled application while helping maintain hair softness and shine. Delivering vibrant, fade-resistant colour with dependable grey coverage, it is ideal for achieving deep, intense natural-looking results. Ideal for professional salons and home use, this product delivers reliable performance and enhances overall hair colouring results.\u003cbr data-start=\"778\" data-end=\"781\"\u003e\u003cstrong\u003eKey Benefits:\u003c\/strong\u003e\u003cbr data-start=\"794\" data-end=\"797\"\u003e• Rich and even colour coverage\u003cbr data-start=\"828\" data-end=\"831\"\u003e• Long-lasting, fade-resistant results\u003cbr data-start=\"869\" data-end=\"872\"\u003e• Reliable grey coverage\u003cbr data-start=\"896\" data-end=\"899\"\u003e• Smooth, creamy consistency for easy application\u003cbr data-start=\"948\" data-end=\"951\"\u003e• Helps maintain hair softness and shine\u003cbr data-start=\"991\" data-end=\"994\"\u003e• Professional salon-quality performance\u003cbr data-start=\"1034\" data-end=\"1037\"\u003e\u003cstrong\u003eHow to Use:\u003c\/strong\u003e\u003cbr data-start=\"1048\" data-end=\"1051\"\u003eMix with the appropriate developer as directed. Apply evenly to dry hair, process according to instructions, then rinse thoroughly and follow with conditioner.\u003cbr data-start=\"1210\" data-end=\"1213\"\u003e\u003cstrong\u003eIdeal For:\u003c\/strong\u003e\u003cbr data-start=\"1223\" data-end=\"1226\"\u003ePermanent hair colouring, grey coverage, and professional salon results\u003c\/p\u003e","brand":"Hi Lift","offers":[{"title":"Default Title","offer_id":43416404066378,"sku":"8050455001444","price":19.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0699\/5197\/9594\/files\/hi_lift_true_colour_5_00_light_intense_brown_100ml_jpg.jpg?v=1776739700"},{"product_id":"hi-lift-true-colour-ice-toner-100ml","title":"HI LIFT True Colour ICE Toner 100ml","description":"\u003cp\u003e\u003cstrong\u003eHi Lift True Colour ICE Toner100ml\u003c\/strong\u003e is a professional permanent hair colour designed to deliver clean, cool, and long-lasting results. Ideal for refining and toning lightened hair, it helps achieve crisp, balanced tones with consistent salon-quality performance.\u003cbr data-start=\"316\" data-end=\"319\"\u003eIts advanced formula provides a smooth, creamy consistency for easy mixing and controlled application while helping maintain hair softness and shine. Perfect for neutralising unwanted warmth, it delivers fade-resistant results and a polished, professional finish. Ideal for professional salons and home use, this product delivers reliable performance and enhances overall hair colouring results.\u003cbr data-start=\"714\" data-end=\"717\"\u003e\u003cstrong\u003eKey Benefits:\u003c\/strong\u003e\u003cbr data-start=\"730\" data-end=\"733\"\u003e• Clean, cool-toned colour results\u003cbr data-start=\"767\" data-end=\"770\"\u003e• Helps neutralise unwanted warm tones\u003cbr data-start=\"808\" data-end=\"811\"\u003e• Long-lasting, fade-resistant performance\u003cbr data-start=\"853\" data-end=\"856\"\u003e• Smooth, creamy consistency for easy application\u003cbr data-start=\"905\" data-end=\"908\"\u003e• Helps maintain hair softness and shine\u003cbr data-start=\"948\" data-end=\"951\"\u003e• Professional salon-quality performance\u003cbr data-start=\"991\" data-end=\"994\"\u003e\u003cstrong\u003eHow to Use:\u003c\/strong\u003e\u003cbr data-start=\"1005\" data-end=\"1008\"\u003eMix with the appropriate developer as directed. Apply evenly to pre-lightened or dry hair, process according to instructions, then rinse thoroughly and follow with conditioner.\u003cbr data-start=\"1184\" data-end=\"1187\"\u003e\u003cstrong\u003eIdeal For:\u003c\/strong\u003e\u003cbr data-start=\"1197\" data-end=\"1200\"\u003eToning, blonde refinement, and achieving cool, icy finishes\u003c\/p\u003e","brand":"Hi Lift","offers":[{"title":"Default Title","offer_id":43416404197450,"sku":"8025337328018","price":19.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0699\/5197\/9594\/files\/hi_lift_true_colour_ice_100ml_jpg.jpg?v=1776739522"},{"product_id":"hi-lift-true-colour-10-11-silvery-moon-100ml","title":"HI LIFT True Colour 10.11 Silvery Moon 100ml","description":"\u003cp\u003e\u003cstrong\u003eHi Lift True Colour 10.11 Silvery Moon 100ml \u003c\/strong\u003eis a professional permanent hair colour formulated to deliver clean, even, and long-lasting results. Designed for precision toning and colouring, it helps refine lightened hair while ensuring consistent salon-quality performance.\u003cbr data-start=\"349\" data-end=\"352\"\u003eIts advanced formula provides a smooth, creamy consistency for easy mixing and controlled application while helping maintain hair softness and shine. Ideal for achieving cool, refined tones, it delivers fade-resistant results with dependable grey coverage. Ideal for professional salons and home use, this product delivers reliable performance and enhances overall hair colouring results.\u003cbr data-start=\"740\" data-end=\"743\"\u003e\u003cstrong\u003eKey Benefits:\u003c\/strong\u003e\u003cbr data-start=\"756\" data-end=\"759\"\u003e• Clean and even colour results\u003cbr data-start=\"790\" data-end=\"793\"\u003e• Helps refine and tone lightened hair\u003cbr data-start=\"831\" data-end=\"834\"\u003e• Long-lasting, fade-resistant performance\u003cbr data-start=\"876\" data-end=\"879\"\u003e• Smooth, creamy consistency for easy application\u003cbr data-start=\"928\" data-end=\"931\"\u003e• Helps maintain hair softness and shine\u003cbr data-start=\"971\" data-end=\"974\"\u003e• Professional salon-quality performance\u003cbr data-start=\"1014\" data-end=\"1017\"\u003e\u003cstrong\u003eHow to Use:\u003c\/strong\u003e\u003cbr data-start=\"1028\" data-end=\"1031\"\u003eMix with the appropriate developer as directed. Apply evenly to pre-lightened or dry hair, process according to instructions, then rinse thoroughly and follow with conditioner.\u003cbr data-start=\"1207\" data-end=\"1210\"\u003e\u003cstrong\u003eIdeal For:\u003c\/strong\u003e\u003cbr data-start=\"1220\" data-end=\"1223\"\u003eToning, blonde refinement, and professional colour finishing\u003c\/p\u003e","brand":"Hi Lift","offers":[{"title":"Default Title","offer_id":43416404459594,"sku":"8050455002007","price":19.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0699\/5197\/9594\/files\/hi_lift_true_colour_10_11_silver_moon_100ml_jpg.jpg?v=1776739206"},{"product_id":"hi-lift-true-colour-9-23-very-light-french-beige-blonde-100ml","title":"HI LIFT True Colour 9.23 Very Light French Beige Blonde 100ml","description":"\u003cp\u003e\u003cstrong\u003eHi Lift True Colour 9.23 Very Light French Beige Blonde 100ml\u003c\/strong\u003e is a professional permanent hair colour formulated to deliver rich, even, and long-lasting results. Designed for precision colouring, it ensures consistent coverage from roots to ends with reliable salon-quality performance.\u003cbr data-start=\"378\" data-end=\"381\"\u003eIts advanced formula provides a smooth, creamy consistency for easy mixing and controlled application while helping maintain hair softness and shine. Delivering vibrant, fade-resistant colour with dependable grey coverage, it is ideal for achieving soft, natural-looking blonde results. Ideal for professional salons and home use, this product delivers reliable performance and enhances overall hair colouring results.\u003cbr data-start=\"799\" data-end=\"802\"\u003e\u003cstrong\u003eKey Benefits:\u003c\/strong\u003e\u003cbr data-start=\"815\" data-end=\"818\"\u003e• Rich and even colour coverage\u003cbr data-start=\"849\" data-end=\"852\"\u003e• Long-lasting, fade-resistant results\u003cbr data-start=\"890\" data-end=\"893\"\u003e• Reliable grey coverage\u003cbr data-start=\"917\" data-end=\"920\"\u003e• Smooth, creamy consistency for easy application\u003cbr data-start=\"969\" data-end=\"972\"\u003e• Helps maintain hair softness and shine\u003cbr data-start=\"1012\" data-end=\"1015\"\u003e• Professional salon-quality performance\u003cbr data-start=\"1055\" data-end=\"1058\"\u003e\u003cstrong\u003eHow to Use:\u003c\/strong\u003e\u003cbr data-start=\"1069\" data-end=\"1072\"\u003eMix with the appropriate developer as directed. Apply evenly to dry hair, process according to instructions, then rinse thoroughly and follow with conditioner.\u003cbr data-start=\"1231\" data-end=\"1234\"\u003e\u003cstrong\u003eIdeal For:\u003c\/strong\u003e\u003cbr data-start=\"1244\" data-end=\"1247\"\u003ePermanent hair colouring, grey coverage, and professional salon results\u003c\/p\u003e","brand":"Hi Lift","offers":[{"title":"Default Title","offer_id":43416406884426,"sku":"8050455001598","price":19.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0699\/5197\/9594\/files\/hi_lift_true_colour_9_23_very_light_french_beige_blonde_100ml_jpg.jpg?v=1776738909"},{"product_id":"hi-lift-true-colour-6-0-dark-blonde-100ml","title":"HI LIFT True Colour 6.0 Dark Blonde 100ml","description":"\u003cp\u003e\u003cstrong\u003eHi Lift True Colour 6.0 Dark Blonde 100ml \u003c\/strong\u003eis a professional permanent hair colour formulated to deliver rich, even, and long-lasting results. Designed for precision colouring, it ensures consistent coverage from roots to ends with reliable salon-quality performance.\u003cbr data-start=\"338\" data-end=\"341\"\u003eIts advanced formula provides a smooth, creamy consistency for easy mixing and controlled application while helping maintain hair softness and shine. Delivering vibrant, fade-resistant colour with dependable grey coverage, it is ideal for achieving professional results. Ideal for professional salons and home use, this product delivers reliable performance and enhances overall hair colouring results.\u003cbr data-start=\"743\" data-end=\"746\"\u003e\u003cstrong\u003eKey Benefits:\u003c\/strong\u003e\u003cbr data-start=\"759\" data-end=\"762\"\u003e• Rich and even colour coverage\u003cbr data-start=\"793\" data-end=\"796\"\u003e• Long-lasting, fade-resistant results\u003cbr data-start=\"834\" data-end=\"837\"\u003e• Reliable grey coverage\u003cbr data-start=\"861\" data-end=\"864\"\u003e• Smooth, creamy consistency for easy application\u003cbr data-start=\"913\" data-end=\"916\"\u003e• Helps maintain hair softness and shine\u003cbr data-start=\"956\" data-end=\"959\"\u003e• Professional salon-quality performance\u003cbr data-start=\"999\" data-end=\"1002\"\u003e\u003cstrong\u003eHow to Use:\u003c\/strong\u003e\u003cbr data-start=\"1013\" data-end=\"1016\"\u003eMix with the appropriate developer as directed. Apply evenly to dry hair, process according to instructions, then rinse thoroughly and follow with conditioner.\u003cbr data-start=\"1175\" data-end=\"1178\"\u003e\u003cstrong\u003eIdeal For:\u003c\/strong\u003e\u003cbr data-start=\"1188\" data-end=\"1191\"\u003ePermanent hair colouring, grey coverage, and professional salon results\u003c\/p\u003e","brand":"Hi Lift","offers":[{"title":"Default Title","offer_id":43416406949962,"sku":"8050455001383","price":19.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0699\/5197\/9594\/files\/hi_lift_true_colour_6_0_dark_blonde_100ml_jpg.jpg?v=1776738607"},{"product_id":"hi-lift-true-colour-000-neutral-100ml","title":"HI LIFT True Colour 000 Neutral 100ml","description":"\u003cp\u003e\u003cstrong\u003eHi Lift True Colour 000 Neutral 100ml \u003c\/strong\u003eis a professional colour modifier designed to dilute, soften, or customise hair colour formulations. It allows colourists to adjust tone intensity while maintaining consistent, even results across the hair.\u003cbr data-start=\"312\" data-end=\"315\"\u003eIts advanced formula provides a smooth, creamy consistency for easy mixing and controlled application. Ideal for blending with other shades, it helps achieve softer, more natural-looking results while maintaining hair softness and shine. Ideal for professional salons and home use, this product delivers reliable performance and enhances overall hair colouring results.\u003cbr data-start=\"684\" data-end=\"687\"\u003e\u003cstrong\u003eKey Benefits:\u003c\/strong\u003e\u003cbr data-start=\"700\" data-end=\"703\"\u003e• Dilutes and softens colour intensity\u003cbr data-start=\"741\" data-end=\"744\"\u003e• Allows custom colour formulation\u003cbr data-start=\"778\" data-end=\"781\"\u003e• Smooth, creamy consistency for easy mixing\u003cbr data-start=\"825\" data-end=\"828\"\u003e• Even distribution for consistent results\u003cbr data-start=\"870\" data-end=\"873\"\u003e• Helps maintain hair softness and shine\u003cbr data-start=\"913\" data-end=\"916\"\u003e• Professional salon-quality performance\u003cbr data-start=\"956\" data-end=\"959\"\u003e\u003cstrong\u003eHow to Use:\u003c\/strong\u003e\u003cbr data-start=\"970\" data-end=\"973\"\u003eMix with selected hair colour and developer as directed to adjust tone and intensity. Apply evenly and process according to instructions.\u003cbr data-start=\"1110\" data-end=\"1113\"\u003e\u003cstrong\u003eIdeal For:\u003c\/strong\u003e\u003cbr data-start=\"1123\" data-end=\"1126\"\u003eCustom colour mixing, softening tones, and professional colour formulation\u003c\/p\u003e","brand":"Hi Lift","offers":[{"title":"Default Title","offer_id":43416407179338,"sku":"8025337328056","price":19.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0699\/5197\/9594\/files\/hi_lift_true_colour_000_neutral_100ml_jpg.jpg?v=1776738337"},{"product_id":"hi-lift-true-colour-6-66-volcanic-red-100ml","title":"HI LIFT True Colour 6.66 Volcanic Red 100ml","description":"\u003cp\u003e\u003cstrong\u003eHi Lift True Colour 6.66 Volcanic Red 100ml\u003c\/strong\u003e is a professional permanent hair colour formulated to deliver rich, even, and long-lasting results. Designed for precision colouring, it ensures consistent coverage from roots to ends with reliable salon-quality performance.\u003cbr data-start=\"342\" data-end=\"345\"\u003eIts advanced formula provides a smooth, creamy consistency for easy mixing and controlled application while helping maintain hair softness and shine. Delivering vibrant, fade-resistant colour with dependable grey coverage, it is ideal for achieving bold, professional results. Ideal for professional salons and home use, this product delivers reliable performance and enhances overall hair colouring results.\u003cbr data-start=\"753\" data-end=\"756\"\u003e\u003cstrong\u003eKey Benefits:\u003c\/strong\u003e\u003cbr data-start=\"769\" data-end=\"772\"\u003e• Rich and even colour coverage\u003cbr data-start=\"803\" data-end=\"806\"\u003e• Long-lasting, fade-resistant results\u003cbr data-start=\"844\" data-end=\"847\"\u003e• Reliable grey coverage\u003cbr data-start=\"871\" data-end=\"874\"\u003e• Smooth, creamy consistency for easy application\u003cbr data-start=\"923\" data-end=\"926\"\u003e• Helps maintain hair softness and shine\u003cbr data-start=\"966\" data-end=\"969\"\u003e• Professional salon-quality performance\u003cbr data-start=\"1009\" data-end=\"1012\"\u003e\u003cstrong\u003eHow to Use:\u003c\/strong\u003e\u003cbr data-start=\"1023\" data-end=\"1026\"\u003eMix with the appropriate developer as directed. Apply evenly to dry hair, process according to instructions, then rinse thoroughly and follow with conditioner.\u003cbr data-start=\"1185\" data-end=\"1188\"\u003e\u003cstrong\u003eIdeal For:\u003c\/strong\u003e\u003cbr data-start=\"1198\" data-end=\"1201\"\u003ePermanent hair colouring, grey coverage, and professional salon results\u003c\/p\u003e","brand":"Hi Lift","offers":[{"title":"Default Title","offer_id":43416407408714,"sku":"8050455001925","price":19.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0699\/5197\/9594\/files\/hi_lift_true_colour_6_66_volcanic_red_100ml_jpg.jpg?v=1776738145"},{"product_id":"hi-lift-true-colour-5-66-sangria-punch-100ml","title":"HI LIFT True Colour 5.66 Sangria Punch 100ml","description":"\u003cp\u003e\u003cstrong\u003eHi Lift True Colour 5.66 Sangria Punch 100ml\u003c\/strong\u003e is a professional permanent hair colour formulated to deliver rich, even, and long-lasting results. Designed for precision colouring, it ensures consistent coverage from roots to ends with reliable salon-quality performance.\u003cbr data-start=\"344\" data-end=\"347\"\u003eIts advanced formula provides a smooth, creamy consistency for easy mixing and controlled application while helping maintain hair softness and shine. Delivering vibrant, fade-resistant colour with dependable grey coverage, it is ideal for achieving professional results. Ideal for professional salons and home use, this product delivers reliable performance and enhances overall hair colouring results.\u003cbr data-start=\"749\" data-end=\"752\"\u003e\u003cstrong\u003eKey Benefits:\u003c\/strong\u003e\u003cbr data-start=\"765\" data-end=\"768\"\u003e• Rich and even colour coverage\u003cbr data-start=\"799\" data-end=\"802\"\u003e• Long-lasting, fade-resistant results\u003cbr data-start=\"840\" data-end=\"843\"\u003e• Reliable grey coverage\u003cbr data-start=\"867\" data-end=\"870\"\u003e• Smooth, creamy consistency for easy application\u003cbr data-start=\"919\" data-end=\"922\"\u003e• Helps maintain hair softness and shine\u003cbr data-start=\"962\" data-end=\"965\"\u003e• Professional salon-quality performance\u003cbr data-start=\"1005\" data-end=\"1008\"\u003e\u003cstrong\u003eHow to Use:\u003c\/strong\u003e\u003cbr data-start=\"1019\" data-end=\"1022\"\u003eMix with the appropriate developer as directed. Apply evenly to dry hair, process according to instructions, then rinse thoroughly and follow with conditioner.\u003cbr data-start=\"1181\" data-end=\"1184\"\u003e\u003cstrong\u003eIdeal For:\u003c\/strong\u003e\u003cbr data-start=\"1194\" data-end=\"1197\"\u003ePermanent hair colouring, grey coverage, and professional salon results\u003c\/p\u003e","brand":"Hi Lift","offers":[{"title":"Default Title","offer_id":43416407605322,"sku":"8050455001918","price":19.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0699\/5197\/9594\/files\/hi_lift_true_colour_5_66_sangria_punch_100ml_jpg.jpg?v=1776737972"},{"product_id":"hi-lift-true-colour-10-21-violet-silk-100ml","title":"HI LIFT True Colour 10.21 Violet Silk 100ml","description":"\u003cp\u003e\u003cstrong\u003eHi Lift True Colour 10.21 Violet Silk 100ml\u003c\/strong\u003e is a professional permanent hair colour formulated to deliver clean, even, and long-lasting results. Designed for precision toning and colouring, it helps refine lightened hair while ensuring consistent salon-quality performance.\u003cbr data-start=\"347\" data-end=\"350\"\u003eIts advanced formula provides a smooth, creamy consistency for easy mixing and controlled application while helping maintain hair softness and shine. Ideal for achieving soft, balanced tones, it delivers fade-resistant results with reliable grey coverage. Ideal for professional salons and home use, this product delivers reliable performance and enhances overall hair colouring results.\u003cbr data-start=\"737\" data-end=\"740\"\u003e\u003cstrong\u003eKey Benefits:\u003c\/strong\u003e\u003cbr data-start=\"753\" data-end=\"756\"\u003e• Clean and even colour results\u003cbr data-start=\"787\" data-end=\"790\"\u003e• Helps refine and tone lightened hair\u003cbr data-start=\"828\" data-end=\"831\"\u003e• Long-lasting, fade-resistant performance\u003cbr data-start=\"873\" data-end=\"876\"\u003e• Smooth, creamy consistency for easy application\u003cbr data-start=\"925\" data-end=\"928\"\u003e• Helps maintain hair softness and shine\u003cbr data-start=\"968\" data-end=\"971\"\u003e• Professional salon-quality performance\u003cbr data-start=\"1011\" data-end=\"1014\"\u003e\u003cstrong\u003eHow to Use:\u003c\/strong\u003e\u003cbr data-start=\"1025\" data-end=\"1028\"\u003eMix with the appropriate developer as directed. Apply evenly to pre-lightened or dry hair, process according to instructions, then rinse thoroughly and follow with conditioner.\u003cbr data-start=\"1204\" data-end=\"1207\"\u003e\u003cstrong\u003eIdeal For:\u003c\/strong\u003e\u003cbr data-start=\"1217\" data-end=\"1220\"\u003eToning, blonde refinement, and professional colour finishing\u003c\/p\u003e","brand":"Hi Lift","offers":[{"title":"Default Title","offer_id":43416408129610,"sku":"8025337328001","price":19.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0699\/5197\/9594\/files\/hi_lift_true_colour_10_21_violet_silk_100ml_jpg.jpg?v=1776737549"},{"product_id":"hi-lift-true-colour-7-7-toffee-blonde-100ml","title":"HI LIFT True Colour 7.7 Toffee Blonde 100ml","description":"\u003cp\u003e\u003cstrong\u003eHi Lift True Colour 7.7 Toffee Blonde 100ml\u003c\/strong\u003e is a professional permanent hair colour formulated to deliver rich, even, and long-lasting results. Designed for precision colouring, it ensures consistent coverage from roots to ends with reliable salon-quality performance.\u003cbr data-start=\"342\" data-end=\"345\"\u003eIts advanced formula provides a smooth, creamy consistency for easy mixing and controlled application while helping maintain hair softness and shine. Delivering vibrant, fade-resistant colour with dependable grey coverage, it is ideal for achieving professional results. Ideal for professional salons and home use, this product delivers reliable performance and enhances overall hair colouring results.\u003cbr data-start=\"747\" data-end=\"750\"\u003e\u003cstrong\u003eKey Benefits:\u003c\/strong\u003e\u003cbr data-start=\"763\" data-end=\"766\"\u003e• Rich and even colour coverage\u003cbr data-start=\"797\" data-end=\"800\"\u003e• Long-lasting, fade-resistant results\u003cbr data-start=\"838\" data-end=\"841\"\u003e• Reliable grey coverage\u003cbr data-start=\"865\" data-end=\"868\"\u003e• Smooth, creamy consistency for easy application\u003cbr data-start=\"917\" data-end=\"920\"\u003e• Helps maintain hair softness and shine\u003cbr data-start=\"960\" data-end=\"963\"\u003e• Professional salon-quality performance\u003cbr data-start=\"1003\" data-end=\"1006\"\u003e\u003cstrong\u003eHow to Use:\u003c\/strong\u003e\u003cbr data-start=\"1017\" data-end=\"1020\"\u003eMix with the appropriate developer as directed. Apply evenly to dry hair, process according to instructions, then rinse thoroughly and follow with conditioner.\u003cbr data-start=\"1179\" data-end=\"1182\"\u003e\u003cstrong\u003eIdeal For:\u003c\/strong\u003e\u003cbr data-start=\"1192\" data-end=\"1195\"\u003ePermanent hair colouring, grey coverage, and professional salon results\u003c\/p\u003e","brand":"TRUE COLOUR","offers":[{"title":"Default Title","offer_id":43416408522826,"sku":"8050455001710","price":19.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0699\/5197\/9594\/files\/hi_lift_trye_colour_7_7_toffee_blonde_100ml_jpg.jpg?v=1776737385"},{"product_id":"hi-lift-true-colour-9-75-spiced-bamboo-100ml","title":"HI LIFT True Colour 9.75 Spiced Bamboo 100ml","description":"\u003cp\u003e\u003cstrong\u003eHi Lift True Colour 9.75 Spiced Bamboo 100ml\u003c\/strong\u003e is a professional permanent hair colour formulated to deliver rich, even, and long-lasting results. Designed for precision colouring, it ensures consistent coverage from roots to ends with reliable salon-quality performance.\u003cbr data-start=\"344\" data-end=\"347\"\u003eIts advanced formula provides a smooth, creamy consistency for easy mixing and controlled application while helping maintain hair softness and shine. Delivering vibrant, fade-resistant colour with dependable grey coverage, it is ideal for achieving professional results. Ideal for professional salons and home use, this product delivers reliable performance and enhances overall hair colouring results.\u003cbr data-start=\"749\" data-end=\"752\"\u003e\u003cstrong\u003eKey Benefits:\u003c\/strong\u003e\u003cbr data-start=\"765\" data-end=\"768\"\u003e• Rich and even colour coverage\u003cbr data-start=\"799\" data-end=\"802\"\u003e• Long-lasting, fade-resistant results\u003cbr data-start=\"840\" data-end=\"843\"\u003e• Reliable grey coverage\u003cbr data-start=\"867\" data-end=\"870\"\u003e• Smooth, creamy consistency for easy application\u003cbr data-start=\"919\" data-end=\"922\"\u003e• Helps maintain hair softness and shine\u003cbr data-start=\"962\" data-end=\"965\"\u003e• Professional salon-quality performance\u003cbr data-start=\"1005\" data-end=\"1008\"\u003e\u003cstrong\u003eHow to Use:\u003c\/strong\u003e\u003cbr data-start=\"1019\" data-end=\"1022\"\u003eMix with the appropriate developer as directed. Apply evenly to dry hair, process according to instructions, then rinse thoroughly and follow with conditioner.\u003cbr data-start=\"1181\" data-end=\"1184\"\u003e\u003cstrong\u003eIdeal For:\u003c\/strong\u003e\u003cbr data-start=\"1194\" data-end=\"1197\"\u003ePermanent hair colouring, grey coverage, and professional salon results\u003c\/p\u003e","brand":"Hi Lift","offers":[{"title":"Default Title","offer_id":43416408588362,"sku":"8050455001697","price":19.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0699\/5197\/9594\/files\/hi_lift_true_colour_9.75_spiced_bamboo_100ml_jpg.jpg?v=1776737209"},{"product_id":"hi-lift-true-colour-9-3-very-light-golden-blonde-100ml","title":"HI LIFT True Colour 9.3 Very Light Golden Blonde 100ml","description":"\u003cp\u003e\u003cstrong\u003eHi Lift True Colour 9.3 Very Light Golden Blonde 100ml \u003c\/strong\u003eis a professional permanent hair colour formulated to deliver rich, even, and long-lasting results. Designed for precision colouring, it ensures consistent coverage from roots to ends with reliable salon-quality performance.\u003cbr data-start=\"364\" data-end=\"367\"\u003eIts advanced formula provides a smooth, creamy consistency for easy mixing and controlled application while helping maintain hair softness and shine. Delivering vibrant, fade-resistant colour with dependable grey coverage, it is ideal for achieving professional results. Ideal for professional salons and home use, this product delivers reliable performance and enhances overall hair colouring results.\u003cbr data-start=\"769\" data-end=\"772\"\u003e\u003cstrong\u003eKey Benefits:\u003c\/strong\u003e\u003cbr data-start=\"785\" data-end=\"788\"\u003e• Rich and even colour coverage\u003cbr data-start=\"819\" data-end=\"822\"\u003e• Long-lasting, fade-resistant results\u003cbr data-start=\"860\" data-end=\"863\"\u003e• Reliable grey coverage\u003cbr data-start=\"887\" data-end=\"890\"\u003e• Smooth, creamy consistency for easy application\u003cbr data-start=\"939\" data-end=\"942\"\u003e• Helps maintain hair softness and shine\u003cbr data-start=\"982\" data-end=\"985\"\u003e• Professional salon-quality performance\u003cbr data-start=\"1025\" data-end=\"1028\"\u003e\u003cstrong\u003eHow to Use:\u003c\/strong\u003e\u003cbr data-start=\"1039\" data-end=\"1042\"\u003eMix with the appropriate developer as directed. Apply evenly to dry hair, process according to instructions, then rinse thoroughly and follow with conditioner.\u003cbr data-start=\"1201\" data-end=\"1204\"\u003e\u003cstrong\u003eIdeal For:\u003c\/strong\u003e\u003cbr data-start=\"1214\" data-end=\"1217\"\u003ePermanent hair colouring, grey coverage, and professional salon results\u003c\/p\u003e","brand":"Hi Lift","offers":[{"title":"Default Title","offer_id":43416409178186,"sku":"8050455001642","price":19.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0699\/5197\/9594\/files\/hi_lift_true_colour_9_3_very_light_golden_blonde_100ml_jpg.jpg?v=1776737027"},{"product_id":"hi-lift-true-colour-6-15-dark-ash-mahogany-blonde-100ml","title":"HI LIFT True Colour 6.15 Dark Ash Mahogany Blonde 100ml","description":"\u003cp\u003e\u003cstrong\u003eHi Lift True Colour 6.15 Dark Ash Mahogany Blonde 100ml\u003c\/strong\u003e is a professional permanent hair colour formulated to deliver rich, even, and long-lasting results. Designed for precision colouring, it ensures consistent coverage from roots to ends with reliable salon-quality performance.\u003cbr data-start=\"366\" data-end=\"369\"\u003eIts advanced formula provides a smooth, creamy consistency for easy mixing and controlled application while helping maintain hair softness and shine. Delivering vibrant, fade-resistant colour with dependable grey coverage, it is ideal for achieving professional results. Ideal for professional salons and home use, this product delivers reliable performance and enhances overall hair colouring results.\u003cbr data-start=\"771\" data-end=\"774\"\u003e\u003cstrong\u003eKey Benefits:\u003c\/strong\u003e\u003cbr data-start=\"787\" data-end=\"790\"\u003e• Rich and even colour coverage\u003cbr data-start=\"821\" data-end=\"824\"\u003e• Long-lasting, fade-resistant results\u003cbr data-start=\"862\" data-end=\"865\"\u003e• Reliable grey coverage\u003cbr data-start=\"889\" data-end=\"892\"\u003e• Smooth, creamy consistency for easy application\u003cbr data-start=\"941\" data-end=\"944\"\u003e• Helps maintain hair softness and shine\u003cbr data-start=\"984\" data-end=\"987\"\u003e• Professional salon-quality performance\u003cbr data-start=\"1027\" data-end=\"1030\"\u003e\u003cstrong\u003eHow to Use:\u003c\/strong\u003e\u003cbr data-start=\"1041\" data-end=\"1044\"\u003eMix with the appropriate developer as directed. Apply evenly to dry hair, process according to instructions, then rinse thoroughly and follow with conditioner.\u003cbr data-start=\"1203\" data-end=\"1206\"\u003e\u003cstrong\u003eIdeal For:\u003c\/strong\u003e\u003cbr data-start=\"1216\" data-end=\"1219\"\u003ePermanent hair colouring, grey coverage, and professional salon results\u003c\/p\u003e","brand":"Hi Lift","offers":[{"title":"Default Title","offer_id":43416410423370,"sku":"8074690015356","price":19.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0699\/5197\/9594\/files\/hi_lift_true_colour_6_15_dark_ash_mahogany_blonde_100ml_jpg.jpg?v=1776736816"},{"product_id":"hi-lift-true-colour-6-71-dark-brown-ash-blonde-100ml","title":"HI LIFT True Colour 6.71 Dark Brown Ash Blonde 100ml","description":"\u003cp\u003e\u003cstrong\u003eHi Lift True Colour 6.71 Dark Brown Ash Blonde 100ml\u003c\/strong\u003e is a professional permanent hair colour formulated to deliver rich, even, and long-lasting results. Designed for precision colouring, it ensures consistent coverage from roots to ends with reliable salon-quality performance.\u003cbr data-start=\"360\" data-end=\"363\"\u003eIts advanced formula provides a smooth, creamy consistency for easy mixing and controlled application while helping maintain hair softness and shine. Delivering vibrant, fade-resistant colour with dependable grey coverage, it is ideal for achieving professional results. Ideal for professional salons and home use, this product delivers reliable performance and enhances overall hair colouring results.\u003cbr data-start=\"765\" data-end=\"768\"\u003e\u003cstrong\u003eKey Benefits:\u003c\/strong\u003e\u003cbr data-start=\"781\" data-end=\"784\"\u003e• Rich and even colour coverage\u003cbr data-start=\"815\" data-end=\"818\"\u003e• Long-lasting, fade-resistant results\u003cbr data-start=\"856\" data-end=\"859\"\u003e• Reliable grey coverage\u003cbr data-start=\"883\" data-end=\"886\"\u003e• Smooth, creamy consistency for easy application\u003cbr data-start=\"935\" data-end=\"938\"\u003e• Helps maintain hair softness and shine\u003cbr data-start=\"978\" data-end=\"981\"\u003e• Professional salon-quality performance\u003cbr data-start=\"1021\" data-end=\"1024\"\u003e\u003cstrong\u003eHow to Use:\u003c\/strong\u003e\u003cbr data-start=\"1035\" data-end=\"1038\"\u003eMix with the appropriate developer as directed. Apply evenly to dry hair, process according to instructions, then rinse thoroughly and follow with conditioner.\u003cbr data-start=\"1197\" data-end=\"1200\"\u003e\u003cstrong\u003eIdeal For:\u003c\/strong\u003e\u003cbr data-start=\"1210\" data-end=\"1213\"\u003ePermanent hair colouring, grey coverage, and professional salon results\u003c\/p\u003e","brand":"Hi Lift","offers":[{"title":"Default Title","offer_id":43416410554442,"sku":"8074690015257","price":19.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0699\/5197\/9594\/files\/hi_lift_true_colour_6_71_dark_brown_ash_blonde_100ml_jpg.jpg?v=1776731102"},{"product_id":"hi-lift-true-colour-silver-toner-100ml","title":"Hi Lift True Colour Silver Toner 100ml","description":"\u003cp data-start=\"188\" data-end=\"416\"\u003e\u003cstrong\u003eHi Lift True Colour Silver Toner 100ml\u003c\/strong\u003e is a professional toner designed to neutralise unwanted yellow and warm tones while creating cool, clean silver finishes. It enhances blonde and pre-lightened hair with a refined, icy tone.\u003c\/p\u003e\n\u003cp data-start=\"418\" data-end=\"615\"\u003eFormulated with advanced toning technology, it helps balance colour while maintaining hair condition and shine. The result is smooth, glossy hair with a soft silver tone and improved manageability.\u003c\/p\u003e\n\u003cp data-start=\"617\" data-end=\"728\"\u003eIdeal for professional salons and experienced users, this toner provides precise, salon-quality toning results.\u003c\/p\u003e\n\u003cp data-start=\"730\" data-end=\"981\"\u003e\u003cstrong data-start=\"730\" data-end=\"747\"\u003eKey Benefits:\u003c\/strong\u003e\u003cbr data-start=\"747\" data-end=\"750\"\u003e• Silver toner for cool, icy blonde results\u003cbr data-start=\"793\" data-end=\"796\"\u003e• Neutralises yellow and warm tones\u003cbr data-start=\"831\" data-end=\"834\"\u003e• Enhances shine and smoothness\u003cbr data-start=\"865\" data-end=\"868\"\u003e• Creates clean, refined colour\u003cbr data-start=\"899\" data-end=\"902\"\u003e• Professional salon-quality performance\u003cbr data-start=\"942\" data-end=\"945\"\u003e• Ideal for post-lightening toning\u003c\/p\u003e\n\u003cp data-start=\"983\" data-end=\"1121\"\u003e\u003cstrong data-start=\"983\" data-end=\"998\"\u003eHow to Use:\u003c\/strong\u003e\u003cbr data-start=\"998\" data-end=\"1001\"\u003eApply to pre-lightened or blonde hair as per instructions. Process to desired tone, then rinse thoroughly and condition.\u003c\/p\u003e\n\u003cp data-start=\"1123\" data-end=\"1212\"\u003e\u003cstrong data-start=\"1123\" data-end=\"1137\"\u003eIdeal For:\u003c\/strong\u003e\u003cbr data-start=\"1137\" data-end=\"1140\"\u003eToning blonde hair, neutralising brassiness, and achieving silver tones.\u003c\/p\u003e","brand":"Hi Lift","offers":[{"title":"Default Title","offer_id":43416410652746,"sku":"8074690015400","price":19.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0699\/5197\/9594\/files\/hi_lift_true_colour_silver_toner_100ml_jpg.jpg?v=1775866921"},{"product_id":"hi-lift-true-colour-11-81-arctic-platinum-100ml","title":"Hi Lift True Colour 11.81 Arctic Platinum Hair Colour 100ml","description":"\u003cp data-start=\"209\" data-end=\"477\"\u003e\u003cstrong\u003eHi Lift True Colour 11.81 Arctic Platinum Hair Colour 100ml \u003c\/strong\u003eis a professional high-lift permanent hair colour designed to create ultra-light, cool blonde tones with a refined platinum finish. It delivers long-lasting results with excellent tone control and brightness.\u003c\/p\u003e\n\u003cp data-start=\"479\" data-end=\"692\"\u003eFormulated with advanced colour technology, it lifts and tones simultaneously while helping to neutralise unwanted warmth. The result is a clean, icy platinum tone with enhanced shine, softness, and manageability.\u003c\/p\u003e\n\u003cp data-start=\"694\" data-end=\"816\"\u003eIdeal for professional salons and experienced home users, this high-lift colour ensures dependable, salon-quality results.\u003c\/p\u003e\n\u003cp data-start=\"818\" data-end=\"1097\"\u003e\u003cstrong data-start=\"818\" data-end=\"835\"\u003eKey Benefits:\u003c\/strong\u003e\u003cbr data-start=\"835\" data-end=\"838\"\u003e• Arctic platinum tone (11.81) for cool blonde results\u003cbr data-start=\"892\" data-end=\"895\"\u003e• High-lift performance for lighter shades\u003cbr data-start=\"937\" data-end=\"940\"\u003e• Neutralises unwanted warm and yellow tones\u003cbr data-start=\"984\" data-end=\"987\"\u003e• Long-lasting and vibrant finish\u003cbr data-start=\"1020\" data-end=\"1023\"\u003e• Enhances shine and softness\u003cbr data-start=\"1052\" data-end=\"1055\"\u003e• Professional salon-quality performance\u003c\/p\u003e\n\u003cp data-start=\"1099\" data-end=\"1248\"\u003e\u003cstrong data-start=\"1099\" data-end=\"1114\"\u003eHow to Use:\u003c\/strong\u003e\u003cbr data-start=\"1114\" data-end=\"1117\"\u003eMix with appropriate developer as per instructions. Apply evenly to hair, process as directed, then rinse thoroughly and condition.\u003c\/p\u003e\n\u003cp data-start=\"1250\" data-end=\"1338\"\u003e\u003cstrong data-start=\"1250\" data-end=\"1264\"\u003eIdeal For:\u003c\/strong\u003e\u003cbr data-start=\"1264\" data-end=\"1267\"\u003eHigh-lift colouring, toning, and achieving icy platinum blonde results.\u003c\/p\u003e","brand":"Hi Lift","offers":[{"title":"Default Title","offer_id":43416410849354,"sku":"8050455002038","price":19.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0699\/5197\/9594\/files\/hi_lift_true_colour_11_81_arctic_platinum_100ml_jpg.jpg?v=1775866719"},{"product_id":"hi-lift-true-colour-6-77-intense-cocoa-100ml","title":"Hi Lift True Colour 6.77 Intense Cocoa Hair Colour 100ml","description":"\u003cp data-start=\"206\" data-end=\"476\"\u003e\u003cstrong\u003eHi Lift True Colour 6.77 Intense Cocoa Hair Colour 100ml \u003c\/strong\u003eis a professional permanent hair colour designed to deliver rich, deep cocoa tones with intense depth and long-lasting results. It provides consistent colour performance with excellent coverage and enhanced shine.\u003c\/p\u003e\n\u003cp data-start=\"478\" data-end=\"715\"\u003eFormulated with advanced colour technology, it penetrates deeply into the hair shaft to ensure even colour distribution and reliable grey coverage. The result is a glossy, multidimensional finish with improved softness and manageability.\u003c\/p\u003e\n\u003cp data-start=\"717\" data-end=\"839\"\u003eIdeal for professional salons and experienced home users, this permanent colour ensures dependable, salon-quality results.\u003c\/p\u003e\n\u003cp data-start=\"841\" data-end=\"1100\"\u003e\u003cstrong data-start=\"841\" data-end=\"858\"\u003eKey Benefits:\u003c\/strong\u003e\u003cbr data-start=\"858\" data-end=\"861\"\u003e• Intense cocoa tone (6.77) for rich, deep colour results\u003cbr data-start=\"918\" data-end=\"921\"\u003e• Long-lasting permanent colour\u003cbr data-start=\"952\" data-end=\"955\"\u003e• Excellent grey coverage\u003cbr data-start=\"980\" data-end=\"983\"\u003e• Even and consistent colour application\u003cbr data-start=\"1023\" data-end=\"1026\"\u003e• Enhances shine and softness\u003cbr data-start=\"1055\" data-end=\"1058\"\u003e• Professional salon-quality performance\u003c\/p\u003e\n\u003cp data-start=\"1102\" data-end=\"1251\"\u003e\u003cstrong data-start=\"1102\" data-end=\"1117\"\u003eHow to Use:\u003c\/strong\u003e\u003cbr data-start=\"1117\" data-end=\"1120\"\u003eMix with appropriate developer as per instructions. Apply evenly to hair, process as directed, then rinse thoroughly and condition.\u003c\/p\u003e\n\u003cp data-start=\"1253\" data-end=\"1345\"\u003e\u003cstrong data-start=\"1253\" data-end=\"1267\"\u003eIdeal For:\u003c\/strong\u003e\u003cbr data-start=\"1267\" data-end=\"1270\"\u003ePermanent colouring, grey coverage, and achieving deep cocoa-toned results.\u003c\/p\u003e","brand":"Hi Lift","offers":[{"title":"Default Title","offer_id":43416411340874,"sku":"8050455001734","price":19.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0699\/5197\/9594\/files\/hi_lift_true_colour_6_77_ntense_cocoa_100ml_jpg.jpg?v=1775866462"},{"product_id":"hi-lift-true-colour-graphite-toner-100ml","title":"Hi Lift True Colour Graphite Toner 100ml","description":"\u003cp data-start=\"190\" data-end=\"432\"\u003e\u003cstrong\u003eHi Lift True Colour Graphite Toner 100ml \u003c\/strong\u003eis a professional toner designed to neutralise unwanted yellow and warm tones while creating cool, smoky grey and graphite finishes. It refines blonde and pre-lightened hair for a clean, modern result.\u003c\/p\u003e\n\u003cp data-start=\"434\" data-end=\"633\"\u003eFormulated with advanced toning technology, it helps balance colour while maintaining hair condition and shine. The result is smooth, glossy hair with a cool graphite tone and enhanced manageability.\u003c\/p\u003e\n\u003cp data-start=\"635\" data-end=\"746\"\u003eIdeal for professional salons and experienced users, this toner provides precise, salon-quality toning results.\u003c\/p\u003e\n\u003cp data-start=\"748\" data-end=\"1009\"\u003e\u003cstrong data-start=\"748\" data-end=\"765\"\u003eKey Benefits:\u003c\/strong\u003e\u003cbr data-start=\"765\" data-end=\"768\"\u003e• Graphite toner for cool grey, smoky finishes\u003cbr data-start=\"814\" data-end=\"817\"\u003e• Neutralises yellow and warm tones\u003cbr data-start=\"852\" data-end=\"855\"\u003e• Enhances shine and smoothness\u003cbr data-start=\"886\" data-end=\"889\"\u003e• Creates clean, modern colour results\u003cbr data-start=\"927\" data-end=\"930\"\u003e• Professional salon-quality performance\u003cbr data-start=\"970\" data-end=\"973\"\u003e• Ideal for post-lightening toning\u003c\/p\u003e\n\u003cp data-start=\"1011\" data-end=\"1149\"\u003e\u003cstrong data-start=\"1011\" data-end=\"1026\"\u003eHow to Use:\u003c\/strong\u003e\u003cbr data-start=\"1026\" data-end=\"1029\"\u003eApply to pre-lightened or blonde hair as per instructions. Process to desired tone, then rinse thoroughly and condition.\u003c\/p\u003e\n\u003cp data-start=\"1151\" data-end=\"1247\"\u003e\u003cstrong data-start=\"1151\" data-end=\"1165\"\u003eIdeal For:\u003c\/strong\u003e\u003cbr data-start=\"1165\" data-end=\"1168\"\u003eToning blonde hair, neutralising brassiness, and achieving cool graphite tones.\u003c\/p\u003e","brand":"Hi Lift","offers":[{"title":"Default Title","offer_id":43416411832394,"sku":"8074690015448","price":19.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0699\/5197\/9594\/files\/hi_lift_true_colour_graphite_toner_100ml_jpg.jpg?v=1775866023"},{"product_id":"hi-lift-true-colour-6-56-antique-rose-100ml","title":"Hi Lift True Colour 6.56 Antique Rose Hair Colour 100ml","description":"\u003cp data-start=\"205\" data-end=\"479\"\u003e\u003cstrong\u003eHi Lift True Colour 6.56 Antique Rose Hair Colour 100ml\u003c\/strong\u003e is a professional permanent hair colour designed to deliver soft, romantic rose tones with a rich and multidimensional finish. It provides long-lasting results with excellent coverage and consistent colour performance.\u003c\/p\u003e\n\u003cp data-start=\"481\" data-end=\"708\"\u003eFormulated with advanced colour technology, it penetrates deeply into the hair shaft to ensure even colour distribution and reliable grey coverage. The result is a smooth, glossy colour with enhanced softness and manageability.\u003c\/p\u003e\n\u003cp data-start=\"710\" data-end=\"832\"\u003eIdeal for professional salons and experienced home users, this permanent colour ensures dependable, salon-quality results.\u003c\/p\u003e\n\u003cp data-start=\"834\" data-end=\"1090\"\u003e\u003cstrong data-start=\"834\" data-end=\"851\"\u003eKey Benefits:\u003c\/strong\u003e\u003cbr data-start=\"851\" data-end=\"854\"\u003e• Antique rose tone (6.56) with soft pink-red reflects\u003cbr data-start=\"908\" data-end=\"911\"\u003e• Long-lasting permanent colour\u003cbr data-start=\"942\" data-end=\"945\"\u003e• Excellent grey coverage\u003cbr data-start=\"970\" data-end=\"973\"\u003e• Even and consistent colour application\u003cbr data-start=\"1013\" data-end=\"1016\"\u003e• Enhances shine and softness\u003cbr data-start=\"1045\" data-end=\"1048\"\u003e• Professional salon-quality performance\u003c\/p\u003e\n\u003cp data-start=\"1092\" data-end=\"1241\"\u003e\u003cstrong data-start=\"1092\" data-end=\"1107\"\u003eHow to Use:\u003c\/strong\u003e\u003cbr data-start=\"1107\" data-end=\"1110\"\u003eMix with appropriate developer as per instructions. Apply evenly to hair, process as directed, then rinse thoroughly and condition.\u003c\/p\u003e\n\u003cp data-start=\"1243\" data-end=\"1334\"\u003e\u003cstrong data-start=\"1243\" data-end=\"1257\"\u003eIdeal For:\u003c\/strong\u003e\u003cbr data-start=\"1257\" data-end=\"1260\"\u003ePermanent colouring, grey coverage, and achieving soft rose-toned results.\u003c\/p\u003e","brand":"Hi Lift","offers":[{"title":"Default Title","offer_id":43416411963466,"sku":"8050455001833","price":19.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0699\/5197\/9594\/files\/hi_lift_true_colour_6_56_antique_rose_100ml_jpg.jpg?v=1775865723"},{"product_id":"hi-lift-true-colour-6-1-dark-ash-blonde-100ml","title":"Hi Lift True Colour 6.1 Dark Ash Blonde Hair Colour 100ml","description":"\u003cp data-start=\"207\" data-end=\"477\"\u003e\u003cstrong\u003eHi Lift True Colour 6.1 Dark Ash Blonde Hair Colour 100ml\u003c\/strong\u003e is a professional permanent hair colour designed to deliver cool, natural-looking blonde tones with ash reflects. It provides long-lasting results with excellent coverage and helps neutralise unwanted warm tones.\u003c\/p\u003e\n\u003cp data-start=\"479\" data-end=\"725\"\u003eFormulated with advanced colour technology, it penetrates deeply into the hair shaft to ensure even colour distribution and reliable grey coverage. The result is a clean, refined ash blonde finish with enhanced shine, softness, and manageability.\u003c\/p\u003e\n\u003cp data-start=\"727\" data-end=\"849\"\u003eIdeal for professional salons and experienced home users, this permanent colour ensures dependable, salon-quality results.\u003c\/p\u003e\n\u003cp data-start=\"851\" data-end=\"1092\"\u003e\u003cstrong data-start=\"851\" data-end=\"868\"\u003eKey Benefits:\u003c\/strong\u003e\u003cbr data-start=\"868\" data-end=\"871\"\u003e• Dark ash blonde tone (6.1)\u003cbr data-start=\"899\" data-end=\"902\"\u003e• Helps neutralise warm and brassy tones\u003cbr data-start=\"942\" data-end=\"945\"\u003e• Long-lasting permanent colour\u003cbr data-start=\"976\" data-end=\"979\"\u003e• Excellent grey coverage\u003cbr data-start=\"1004\" data-end=\"1007\"\u003e• Even and consistent colour application\u003cbr data-start=\"1047\" data-end=\"1050\"\u003e• Professional salon-quality performance\u003c\/p\u003e\n\u003cp data-start=\"1094\" data-end=\"1243\"\u003e\u003cstrong data-start=\"1094\" data-end=\"1109\"\u003eHow to Use:\u003c\/strong\u003e\u003cbr data-start=\"1109\" data-end=\"1112\"\u003eMix with appropriate developer as per instructions. Apply evenly to hair, process as directed, then rinse thoroughly and condition.\u003c\/p\u003e\n\u003cp data-start=\"1245\" data-end=\"1336\"\u003e\u003cstrong data-start=\"1245\" data-end=\"1259\"\u003eIdeal For:\u003c\/strong\u003e\u003cbr data-start=\"1259\" data-end=\"1262\"\u003ePermanent colouring, grey coverage, and achieving cool ash blonde results.\u003c\/p\u003e","brand":"Hi Lift","offers":[{"title":"Default Title","offer_id":43416412127306,"sku":"8050455001512","price":19.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0699\/5197\/9594\/files\/hi_lift_true_colour_6_1_dark_ash_blonde_100l_jpg.jpg?v=1775865360"},{"product_id":"hi-lift-true-colour-colour-chart","title":"HI LIFT True Colour Colour Chart","description":"\u003cp data-start=\"47\" data-end=\"755\"\u003e\u003cstrong\u003eHi Lift True Colour Colour Chart\u003c\/strong\u003e is a professional salon tool designed to showcase the full range of Hi Lift True Colour shades for accurate colour selection and consultation. It provides a clear visual guide to help stylists and clients choose the perfect tone and level before colouring.\u003cbr data-start=\"353\" data-end=\"356\"\u003eFeaturing organised shade swatches, this chart allows easy comparison of colours, undertones, and levels, ensuring more precise and predictable results. Built for durability and repeated salon use, it is an essential reference tool for professional colour services. Ideal for professional salons and home use, this product delivers reliable performance and enhances overall hair colouring results.\u003c\/p\u003e\n\u003cp data-start=\"757\" data-end=\"1056\"\u003e\u003cstrong\u003eKey Benefits:\u003c\/strong\u003e\u003cbr data-start=\"770\" data-end=\"773\"\u003e• Displays full Hi Lift True Colour shade range\u003cbr data-start=\"820\" data-end=\"823\"\u003e• Helps with accurate colour selection and consultation\u003cbr data-start=\"878\" data-end=\"881\"\u003e• Easy comparison of tones and levels\u003cbr data-start=\"918\" data-end=\"921\"\u003e• Professional presentation for client consultations\u003cbr data-start=\"973\" data-end=\"976\"\u003e• Durable design for repeated salon use\u003cbr data-start=\"1015\" data-end=\"1018\"\u003e• Essential tool for colour accuracy\u003c\/p\u003e\n\u003cp data-start=\"1058\" data-end=\"1216\"\u003e\u003cstrong\u003eHow to Use:\u003c\/strong\u003e\u003cbr data-start=\"1069\" data-end=\"1072\"\u003eUse during client consultation to compare shades and select the desired colour. Match tones and levels before mixing and applying hair colour.\u003c\/p\u003e\n\u003cp data-start=\"1218\" data-end=\"1328\"\u003e\u003cstrong\u003eIdeal For:\u003c\/strong\u003e\u003cbr data-start=\"1228\" data-end=\"1231\"\u003eSalon consultations, colour matching, shade selection, and professional hair colouring services\u003c\/p\u003e","brand":"Hi Lift","offers":[{"title":"Default Title","offer_id":43416412717130,"sku":"HILFTCHART","price":39.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0699\/5197\/9594\/files\/hi_lft_true_colour_colour_chart_jpg.jpg?v=1776743440"},{"product_id":"hi-lift-true-colour-4-6-garnet-100ml","title":"Hi Lift True Colour 4.6 Garnet Hair Colour 100ml","description":"\u003cp data-start=\"198\" data-end=\"449\"\u003e\u003cstrong\u003eHi Lift True Colour 4.6 Garnet Hair Colour 100ml \u003c\/strong\u003eis a professional permanent hair colour designed to deliver rich, deep red tones with a vibrant garnet finish. It provides long-lasting results with excellent coverage and consistent colour performance.\u003c\/p\u003e\n\u003cp data-start=\"451\" data-end=\"677\"\u003eFormulated with advanced colour technology, it penetrates deeply into the hair shaft to ensure even colour distribution and reliable grey coverage. The result is intense, glossy colour with enhanced softness and manageability.\u003c\/p\u003e\n\u003cp data-start=\"679\" data-end=\"801\"\u003eIdeal for professional salons and experienced home users, this permanent colour ensures dependable, salon-quality results.\u003c\/p\u003e\n\u003cp data-start=\"803\" data-end=\"1054\"\u003e\u003cstrong data-start=\"803\" data-end=\"820\"\u003eKey Benefits:\u003c\/strong\u003e\u003cbr data-start=\"820\" data-end=\"823\"\u003e• Garnet red tone (4.6) for rich, vibrant results\u003cbr data-start=\"872\" data-end=\"875\"\u003e• Long-lasting permanent colour\u003cbr data-start=\"906\" data-end=\"909\"\u003e• Excellent grey coverage\u003cbr data-start=\"934\" data-end=\"937\"\u003e• Even and consistent colour application\u003cbr data-start=\"977\" data-end=\"980\"\u003e• Enhances shine and softness\u003cbr data-start=\"1009\" data-end=\"1012\"\u003e• Professional salon-quality performance\u003c\/p\u003e\n\u003cp data-start=\"1056\" data-end=\"1205\"\u003e\u003cstrong data-start=\"1056\" data-end=\"1071\"\u003eHow to Use:\u003c\/strong\u003e\u003cbr data-start=\"1071\" data-end=\"1074\"\u003eMix with appropriate developer as per instructions. Apply evenly to hair, process as directed, then rinse thoroughly and condition.\u003c\/p\u003e\n\u003cp data-start=\"1207\" data-end=\"1289\"\u003e\u003cstrong data-start=\"1207\" data-end=\"1221\"\u003eIdeal For:\u003c\/strong\u003e\u003cbr data-start=\"1221\" data-end=\"1224\"\u003ePermanent colouring, grey coverage, and achieving deep red tones.\u003c\/p\u003e","brand":"Hi Lift","offers":[{"title":"Default Title","offer_id":43416414683210,"sku":"8050455001840","price":19.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0699\/5197\/9594\/files\/hi_lift_true_colour_4_6_garnet_100ml_jpg.jpg?v=1775865179"},{"product_id":"hi-lift-true-colour-2-0-darkest-brown-100ml","title":"Hi Lift True Colour 2.0 Darkest Brown Hair Colour 100ml","description":"\u003cp data-start=\"205\" data-end=\"479\"\u003e\u003cstrong\u003eHi Lift True Colour 2.0 Darkest Brown Hair Colour 100ml\u003c\/strong\u003e is a professional permanent hair colour designed to deliver deep, rich brown tones with long-lasting results and excellent coverage. It provides consistent colour performance while maintaining hair condition and shine.\u003c\/p\u003e\n\u003cp data-start=\"481\" data-end=\"707\"\u003eFormulated with advanced colour technology, it penetrates deeply into the hair shaft to ensure even colour distribution and reliable grey coverage. The result is intense, glossy colour with enhanced softness and manageability.\u003c\/p\u003e\n\u003cp data-start=\"709\" data-end=\"831\"\u003eIdeal for professional salons and experienced home users, this permanent colour ensures dependable, salon-quality results.\u003c\/p\u003e\n\u003cp data-start=\"833\" data-end=\"1085\"\u003e\u003cstrong data-start=\"833\" data-end=\"850\"\u003eKey Benefits:\u003c\/strong\u003e\u003cbr data-start=\"850\" data-end=\"853\"\u003e• Darkest brown tone (2.0) for deep colour results\u003cbr data-start=\"903\" data-end=\"906\"\u003e• Long-lasting permanent colour\u003cbr data-start=\"937\" data-end=\"940\"\u003e• Excellent grey coverage\u003cbr data-start=\"965\" data-end=\"968\"\u003e• Even and consistent colour application\u003cbr data-start=\"1008\" data-end=\"1011\"\u003e• Enhances shine and softness\u003cbr data-start=\"1040\" data-end=\"1043\"\u003e• Professional salon-quality performance\u003c\/p\u003e\n\u003cp data-start=\"1087\" data-end=\"1236\"\u003e\u003cstrong data-start=\"1087\" data-end=\"1102\"\u003eHow to Use:\u003c\/strong\u003e\u003cbr data-start=\"1102\" data-end=\"1105\"\u003eMix with appropriate developer as per instructions. Apply evenly to hair, process as directed, then rinse thoroughly and condition.\u003c\/p\u003e\n\u003cp data-start=\"1238\" data-end=\"1322\"\u003e\u003cstrong data-start=\"1238\" data-end=\"1252\"\u003eIdeal For:\u003c\/strong\u003e\u003cbr data-start=\"1252\" data-end=\"1255\"\u003ePermanent colouring, grey coverage, and achieving deep brown tones.\u003c\/p\u003e","brand":"Hi Lift","offers":[{"title":"Default Title","offer_id":43416414781514,"sku":"8050455001345","price":19.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0699\/5197\/9594\/files\/hi_lift_true_colour_2_0_darkest_brown_100ml_jpg.jpg?v=1775864928"},{"product_id":"hi-lift-true-colour-7-71-brown-ash-blonde-100ml","title":"Hi Lift True Colour 7.71 Brown Ash Blonde Hair Colour 100ml","description":"\u003cp data-start=\"209\" data-end=\"483\"\u003e\u003cstrong\u003eHi Lift True Colour 7.71 Brown Ash Blonde Hair Colour 100ml\u003c\/strong\u003e is a professional permanent hair colour designed to deliver cool, natural-looking blonde tones with subtle brown and ash reflects. It provides long-lasting results with excellent coverage and balanced tone control.\u003c\/p\u003e\n\u003cp data-start=\"485\" data-end=\"728\"\u003eFormulated with advanced colour technology, it penetrates deeply into the hair shaft to ensure even colour distribution while helping to neutralise unwanted warm tones. The result is a soft, glossy finish with enhanced shine and manageability.\u003c\/p\u003e\n\u003cp data-start=\"730\" data-end=\"852\"\u003eIdeal for professional salons and experienced home users, this permanent colour ensures dependable, salon-quality results.\u003c\/p\u003e\n\u003cp data-start=\"854\" data-end=\"1097\"\u003e\u003cstrong data-start=\"854\" data-end=\"871\"\u003eKey Benefits:\u003c\/strong\u003e\u003cbr data-start=\"871\" data-end=\"874\"\u003e• Brown ash blonde tone (7.71)\u003cbr data-start=\"904\" data-end=\"907\"\u003e• Helps neutralise warm and brassy tones\u003cbr data-start=\"947\" data-end=\"950\"\u003e• Long-lasting permanent colour\u003cbr data-start=\"981\" data-end=\"984\"\u003e• Excellent grey coverage\u003cbr data-start=\"1009\" data-end=\"1012\"\u003e• Even and consistent colour application\u003cbr data-start=\"1052\" data-end=\"1055\"\u003e• Professional salon-quality performance\u003c\/p\u003e\n\u003cp data-start=\"1099\" data-end=\"1248\"\u003e\u003cstrong data-start=\"1099\" data-end=\"1114\"\u003eHow to Use:\u003c\/strong\u003e\u003cbr data-start=\"1114\" data-end=\"1117\"\u003eMix with appropriate developer as per instructions. Apply evenly to hair, process as directed, then rinse thoroughly and condition.\u003c\/p\u003e\n\u003cp data-start=\"1250\" data-end=\"1345\"\u003e\u003cstrong data-start=\"1250\" data-end=\"1264\"\u003eIdeal For:\u003c\/strong\u003e\u003cbr data-start=\"1264\" data-end=\"1267\"\u003ePermanent colouring, grey coverage, and achieving cool natural blonde results.\u003c\/p\u003e","brand":"Hi Lift","offers":[{"title":"Default Title","offer_id":43416415174730,"sku":"8074690015264","price":19.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0699\/5197\/9594\/files\/hi_lift_true_colour_7_71_brown_ash_blonde_100ml_jpg.jpg?v=1775864552"},{"product_id":"hi-lift-true-colour-6-3-dark-golden-blonde-100ml","title":"Hi Lift True Colour 6.3 Dark Golden Blonde Hair Colour 100ml","description":"\u003cp data-start=\"210\" data-end=\"489\"\u003e\u003cstrong\u003eHi Lift True Colour 6.3 Dark Golden Blonde Hair Colour 100ml\u003c\/strong\u003e is a professional permanent hair colour designed to deliver warm, rich golden blonde tones with long-lasting results and excellent coverage. It provides consistent colour performance while enhancing shine and vibrancy.\u003c\/p\u003e\n\u003cp data-start=\"491\" data-end=\"719\"\u003eFormulated with advanced colour technology, it penetrates deeply into the hair shaft to ensure even colour distribution and reliable grey coverage. The result is a radiant, glossy finish with improved softness and manageability.\u003c\/p\u003e\n\u003cp data-start=\"721\" data-end=\"843\"\u003eIdeal for professional salons and experienced home users, this permanent colour ensures dependable, salon-quality results.\u003c\/p\u003e\n\u003cp data-start=\"845\" data-end=\"1088\"\u003e\u003cstrong data-start=\"845\" data-end=\"862\"\u003eKey Benefits:\u003c\/strong\u003e\u003cbr data-start=\"862\" data-end=\"865\"\u003e• Dark golden blonde tone (6.3)\u003cbr data-start=\"896\" data-end=\"899\"\u003e• Warm, rich and radiant colour results\u003cbr data-start=\"938\" data-end=\"941\"\u003e• Long-lasting permanent colour\u003cbr data-start=\"972\" data-end=\"975\"\u003e• Excellent grey coverage\u003cbr data-start=\"1000\" data-end=\"1003\"\u003e• Even and consistent colour application\u003cbr data-start=\"1043\" data-end=\"1046\"\u003e• Professional salon-quality performance\u003c\/p\u003e\n\u003cp data-start=\"1090\" data-end=\"1239\"\u003e\u003cstrong data-start=\"1090\" data-end=\"1105\"\u003eHow to Use:\u003c\/strong\u003e\u003cbr data-start=\"1105\" data-end=\"1108\"\u003eMix with appropriate developer as per instructions. Apply evenly to hair, process as directed, then rinse thoroughly and condition.\u003c\/p\u003e\n\u003cp data-start=\"1241\" data-end=\"1333\"\u003e\u003cstrong data-start=\"1241\" data-end=\"1255\"\u003eIdeal For:\u003c\/strong\u003e\u003cbr data-start=\"1255\" data-end=\"1258\"\u003ePermanent colouring, grey coverage, and achieving warm golden blonde tones.\u003c\/p\u003e","brand":"Hi Lift","offers":[{"title":"Default Title","offer_id":43416415666250,"sku":"8050455001611","price":19.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0699\/5197\/9594\/files\/hi_lift_true_colour_6_3_dark_golden_blonde_100ml_jpg.jpg?v=1775799913"},{"product_id":"hi-lift-true-colour-8-71-light-brown-ash-blonde-100ml","title":"Hi Lift True Colour 8.71 Light Brown Ash Blonde Hair Colour 100ml","description":"\u003cp data-start=\"215\" data-end=\"495\"\u003e\u003cstrong\u003eHi Lift True Colour 8.71 Light Brown Ash Blonde Hair Colour 100ml \u003c\/strong\u003eis a professional permanent hair colour designed to deliver cool, natural-looking blonde tones with subtle brown and ash reflects. It provides long-lasting results with excellent coverage and balanced tone control.\u003c\/p\u003e\n\u003cp data-start=\"497\" data-end=\"740\"\u003eFormulated with advanced colour technology, it penetrates deeply into the hair shaft to ensure even colour distribution while helping to neutralise unwanted warm tones. The result is a soft, glossy finish with enhanced shine and manageability.\u003c\/p\u003e\n\u003cp data-start=\"742\" data-end=\"864\"\u003eIdeal for professional salons and experienced home users, this permanent colour ensures dependable, salon-quality results.\u003c\/p\u003e\n\u003cp data-start=\"866\" data-end=\"1115\"\u003e\u003cstrong data-start=\"866\" data-end=\"883\"\u003eKey Benefits:\u003c\/strong\u003e\u003cbr data-start=\"883\" data-end=\"886\"\u003e• Light brown ash blonde tone (8.71)\u003cbr data-start=\"922\" data-end=\"925\"\u003e• Helps neutralise warm and brassy tones\u003cbr data-start=\"965\" data-end=\"968\"\u003e• Long-lasting permanent colour\u003cbr data-start=\"999\" data-end=\"1002\"\u003e• Excellent grey coverage\u003cbr data-start=\"1027\" data-end=\"1030\"\u003e• Even and consistent colour application\u003cbr data-start=\"1070\" data-end=\"1073\"\u003e• Professional salon-quality performance\u003c\/p\u003e\n\u003cp data-start=\"1117\" data-end=\"1266\"\u003e\u003cstrong data-start=\"1117\" data-end=\"1132\"\u003eHow to Use:\u003c\/strong\u003e\u003cbr data-start=\"1132\" data-end=\"1135\"\u003eMix with appropriate developer as per instructions. Apply evenly to hair, process as directed, then rinse thoroughly and condition.\u003c\/p\u003e\n\u003cp data-start=\"1268\" data-end=\"1363\"\u003e\u003cstrong data-start=\"1268\" data-end=\"1282\"\u003eIdeal For:\u003c\/strong\u003e\u003cbr data-start=\"1282\" data-end=\"1285\"\u003ePermanent colouring, grey coverage, and achieving cool natural blonde results.\u003c\/p\u003e","brand":"Hi Lift","offers":[{"title":"Default Title","offer_id":43416415731786,"sku":"8074690015271","price":19.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0699\/5197\/9594\/files\/hi_lift_true_colour_8_71_ight_ash_blonde_100ml_jpg.jpg?v=1775799723"},{"product_id":"hi-lift-true-colour-pearl-toner-100ml","title":"Hi Lift True Colour Pearl Toner 100ml","description":"\u003cp data-start=\"187\" data-end=\"412\"\u003e\u003cstrong\u003eHi Lift True Colour Pearl Toner 100ml\u003c\/strong\u003e is a professional toner designed to refine and enhance blonde hair by neutralising unwanted yellow and warm tones. It delivers a soft, luminous pearl finish with a clean, polished result.\u003c\/p\u003e\n\u003cp data-start=\"414\" data-end=\"633\"\u003eFormulated with advanced toning technology, it helps create balanced, cool tones while maintaining hair condition and shine. The result is smooth, glossy hair with a subtle pearlescent effect and improved manageability.\u003c\/p\u003e\n\u003cp data-start=\"635\" data-end=\"745\"\u003eIdeal for professional salons and experienced users, this toner ensures precise, salon-quality toning results.\u003c\/p\u003e\n\u003cp data-start=\"747\" data-end=\"1003\"\u003e\u003cstrong data-start=\"747\" data-end=\"764\"\u003eKey Benefits:\u003c\/strong\u003e\u003cbr data-start=\"764\" data-end=\"767\"\u003e• Pearl toner for soft, luminous blonde results\u003cbr data-start=\"814\" data-end=\"817\"\u003e• Neutralises yellow and warm tones\u003cbr data-start=\"852\" data-end=\"855\"\u003e• Enhances shine and smoothness\u003cbr data-start=\"886\" data-end=\"889\"\u003e• Creates clean, balanced colour\u003cbr data-start=\"921\" data-end=\"924\"\u003e• Professional salon-quality performance\u003cbr data-start=\"964\" data-end=\"967\"\u003e• Ideal for post-lightening toning\u003c\/p\u003e\n\u003cp data-start=\"1005\" data-end=\"1143\"\u003e\u003cstrong data-start=\"1005\" data-end=\"1020\"\u003eHow to Use:\u003c\/strong\u003e\u003cbr data-start=\"1020\" data-end=\"1023\"\u003eApply to pre-lightened or blonde hair as per instructions. Process to desired tone, then rinse thoroughly and condition.\u003c\/p\u003e\n\u003cp data-start=\"1145\" data-end=\"1241\"\u003e\u003cstrong data-start=\"1145\" data-end=\"1159\"\u003eIdeal For:\u003c\/strong\u003e\u003cbr data-start=\"1159\" data-end=\"1162\"\u003eToning blonde hair, neutralising brassiness, and achieving a soft pearl finish.\u003c\/p\u003e","brand":"Hi Lift","offers":[{"title":"Default Title","offer_id":43416415862858,"sku":"8074690015417","price":19.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0699\/5197\/9594\/files\/hi_lift_true_colour_pearl_toner_00ml_jpg.jpg?v=1775799555"},{"product_id":"hi-lift-true-colour-10-02-swedish-blonde-100ml","title":"Hi Lift True Colour 10.02 Swedish Blonde Hair Colour 100ml","description":"\u003cp data-start=\"208\" data-end=\"469\"\u003e\u003cstrong\u003eHi Lift True Colour 10.02 Swedish Blonde Hair Colour 100ml\u003c\/strong\u003e is a professional permanent hair colour designed to deliver ultra-light, cool blonde tones with soft, natural reflects. It provides long-lasting results with excellent coverage and refined tone control.\u003c\/p\u003e\n\u003cp data-start=\"471\" data-end=\"729\"\u003eFormulated with advanced colour technology, it penetrates deeply into the hair shaft to ensure even colour distribution while helping to neutralise unwanted warmth. The result is a clean, bright blonde finish with enhanced shine, softness, and manageability.\u003c\/p\u003e\n\u003cp data-start=\"731\" data-end=\"853\"\u003eIdeal for professional salons and experienced home users, this permanent colour ensures dependable, salon-quality results.\u003c\/p\u003e\n\u003cp data-start=\"855\" data-end=\"1119\"\u003e\u003cstrong data-start=\"855\" data-end=\"872\"\u003eKey Benefits:\u003c\/strong\u003e\u003cbr data-start=\"872\" data-end=\"875\"\u003e• Swedish blonde tone (10.02) for clean, cool results\u003cbr data-start=\"928\" data-end=\"931\"\u003e• Helps neutralise unwanted warm tones\u003cbr data-start=\"969\" data-end=\"972\"\u003e• Long-lasting permanent colour\u003cbr data-start=\"1003\" data-end=\"1006\"\u003e• Excellent grey coverage\u003cbr data-start=\"1031\" data-end=\"1034\"\u003e• Even and consistent colour application\u003cbr data-start=\"1074\" data-end=\"1077\"\u003e• Professional salon-quality performance\u003c\/p\u003e\n\u003cp data-start=\"1121\" data-end=\"1270\"\u003e\u003cstrong data-start=\"1121\" data-end=\"1136\"\u003eHow to Use:\u003c\/strong\u003e\u003cbr data-start=\"1136\" data-end=\"1139\"\u003eMix with appropriate developer as per instructions. Apply evenly to hair, process as directed, then rinse thoroughly and condition.\u003c\/p\u003e\n\u003cp data-start=\"1272\" data-end=\"1364\"\u003e\u003cstrong data-start=\"1272\" data-end=\"1286\"\u003eIdeal For:\u003c\/strong\u003e\u003cbr data-start=\"1286\" data-end=\"1289\"\u003ePermanent colouring, toning, and achieving ultra-light cool blonde results.\u003c\/p\u003e","brand":"Hi Lift","offers":[{"title":"Default Title","offer_id":43416415928394,"sku":"8050455001994","price":19.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0699\/5197\/9594\/files\/hi_lift_true_colour_10_02_swedish_blonde_100ml_jpg.jpg?v=1775799363"},{"product_id":"hi-lift-true-colour-red-violet-meche-100ml","title":"Hi Lift True Colour Red Violet Meche Hair Colour 100ml","description":"\u003cp data-start=\"204\" data-end=\"468\"\u003e\u003cstrong\u003eHi Lift True Colour Red Violet Meche Hair Colour 100ml \u003c\/strong\u003eis a professional permanent hair colour designed to create bold, vibrant red violet highlights and creative colour effects. It delivers intense colour payoff with long-lasting results and reliable performance.\u003c\/p\u003e\n\u003cp data-start=\"470\" data-end=\"724\"\u003eFormulated with advanced colour technology, it penetrates deeply into the hair shaft to ensure even colour distribution and strong vibrancy. It is ideal for highlighting techniques and creative colour placement while maintaining hair condition and shine.\u003c\/p\u003e\n\u003cp data-start=\"726\" data-end=\"873\"\u003eIdeal for professional salons and experienced colourists, this colour provides dependable, salon-quality results for striking and customised looks.\u003c\/p\u003e\n\u003cp data-start=\"875\" data-end=\"1167\"\u003e\u003cstrong data-start=\"875\" data-end=\"892\"\u003eKey Benefits:\u003c\/strong\u003e\u003cbr data-start=\"892\" data-end=\"895\"\u003e• Red violet tone for bold highlights and creative colour\u003cbr data-start=\"952\" data-end=\"955\"\u003e• Intense and long-lasting colour results\u003cbr data-start=\"996\" data-end=\"999\"\u003e• Even and consistent colour application\u003cbr data-start=\"1039\" data-end=\"1042\"\u003e• Ideal for highlighting and creative techniques\u003cbr data-start=\"1090\" data-end=\"1093\"\u003e• Enhances shine and softness\u003cbr data-start=\"1122\" data-end=\"1125\"\u003e• Professional salon-quality performance\u003c\/p\u003e\n\u003cp data-start=\"1169\" data-end=\"1316\"\u003e\u003cstrong data-start=\"1169\" data-end=\"1184\"\u003eHow to Use:\u003c\/strong\u003e\u003cbr data-start=\"1184\" data-end=\"1187\"\u003eApply as part of highlighting or creative colouring techniques. Follow professional colouring procedures and process as directed.\u003c\/p\u003e\n\u003cp data-start=\"1318\" data-end=\"1391\"\u003e\u003cstrong data-start=\"1318\" data-end=\"1332\"\u003eIdeal For:\u003c\/strong\u003e\u003cbr data-start=\"1332\" data-end=\"1335\"\u003eHighlights, creative colouring, and bold colour effects.\u003c\/p\u003e","brand":"Hi Lift","offers":[{"title":"Default Title","offer_id":43416416157770,"sku":"8050455002076","price":19.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0699\/5197\/9594\/files\/hi_lift_true_colour_red_violet_meche_100ml_jpg.jpg?v=1775799176"},{"product_id":"hi-lift-true-colour-7-23-french-beige-blonde-100ml","title":"Hi Lift True Colour 7.23 French Beige Blonde Hair Colour 100ml","description":"\u003cp data-start=\"212\" data-end=\"498\"\u003e\u003cstrong\u003eHi Lift True Colour 7.23 French Beige Blonde Hair Colour 100ml \u003c\/strong\u003eis a professional permanent hair colour designed to deliver soft, natural beige blonde tones with long-lasting results and excellent coverage. It provides balanced colour performance with a refined, multidimensional finish.\u003c\/p\u003e\n\u003cp data-start=\"500\" data-end=\"738\"\u003eFormulated with advanced colour technology, it penetrates deeply into the hair shaft to ensure even colour distribution and reliable grey coverage. The result is a smooth, glossy beige blonde tone with enhanced softness and manageability.\u003c\/p\u003e\n\u003cp data-start=\"740\" data-end=\"862\"\u003eIdeal for professional salons and experienced home users, this permanent colour ensures dependable, salon-quality results.\u003c\/p\u003e\n\u003cp data-start=\"864\" data-end=\"1109\"\u003e\u003cstrong data-start=\"864\" data-end=\"881\"\u003eKey Benefits:\u003c\/strong\u003e\u003cbr data-start=\"881\" data-end=\"884\"\u003e• French beige blonde tone (7.23)\u003cbr data-start=\"917\" data-end=\"920\"\u003e• Natural, soft multidimensional finish\u003cbr data-start=\"959\" data-end=\"962\"\u003e• Long-lasting permanent colour\u003cbr data-start=\"993\" data-end=\"996\"\u003e• Excellent grey coverage\u003cbr data-start=\"1021\" data-end=\"1024\"\u003e• Even and consistent colour application\u003cbr data-start=\"1064\" data-end=\"1067\"\u003e• Professional salon-quality performance\u003c\/p\u003e\n\u003cp data-start=\"1111\" data-end=\"1260\"\u003e\u003cstrong data-start=\"1111\" data-end=\"1126\"\u003eHow to Use:\u003c\/strong\u003e\u003cbr data-start=\"1126\" data-end=\"1129\"\u003eMix with appropriate developer as per instructions. Apply evenly to hair, process as directed, then rinse thoroughly and condition.\u003c\/p\u003e\n\u003cp data-start=\"1262\" data-end=\"1356\"\u003e\u003cstrong data-start=\"1262\" data-end=\"1276\"\u003eIdeal For:\u003c\/strong\u003e\u003cbr data-start=\"1276\" data-end=\"1279\"\u003ePermanent colouring, grey coverage, and achieving natural beige blonde tones.\u003c\/p\u003e","brand":"Hi Lift","offers":[{"title":"Default Title","offer_id":43416417042506,"sku":"8050455001574","price":19.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0699\/5197\/9594\/files\/hi_lift_true_colour_7_23_french_beige_blonde_100ml_jpg.jpg?v=1775798957"},{"product_id":"hi-lift-true-colour-021-ash-light-violet-corrector-100ml","title":"Hi Lift True Colour 021 Ash Light Violet Corrector 100ml","description":"\u003cp data-start=\"206\" data-end=\"467\"\u003e\u003cstrong\u003eHi Lift True Colour 021 Ash Light Violet Corrector 100ml \u003c\/strong\u003eis a professional colour additive designed to neutralise unwanted warm tones and enhance cool ash and violet results. It helps refine colour formulations by improving tone balance and reducing brassiness.\u003c\/p\u003e\n\u003cp data-start=\"469\" data-end=\"699\"\u003eFormulated with concentrated pigments, this corrector can be added to permanent hair colour mixtures to achieve cleaner, cooler finishes. It allows colourists to customise tone direction while maintaining hair condition and shine.\u003c\/p\u003e\n\u003cp data-start=\"701\" data-end=\"837\"\u003eIdeal for professional salons and experienced colourists, this corrector provides precise control for colour correction and enhancement.\u003c\/p\u003e\n\u003cp data-start=\"839\" data-end=\"1129\"\u003e\u003cstrong data-start=\"839\" data-end=\"856\"\u003eKey Benefits:\u003c\/strong\u003e\u003cbr data-start=\"856\" data-end=\"859\"\u003e• Ash light violet corrector (021) for tone refinement\u003cbr data-start=\"913\" data-end=\"916\"\u003e• Neutralises unwanted warm and brassy tones\u003cbr data-start=\"960\" data-end=\"963\"\u003e• Enhances cool ash and violet results\u003cbr data-start=\"1001\" data-end=\"1004\"\u003e• Concentrated pigment for precise correction\u003cbr data-start=\"1049\" data-end=\"1052\"\u003e• Customises colour formulations\u003cbr data-start=\"1084\" data-end=\"1087\"\u003e• Professional salon-quality performance\u003c\/p\u003e\n\u003cp data-start=\"1131\" data-end=\"1307\"\u003e\u003cstrong data-start=\"1131\" data-end=\"1146\"\u003eHow to Use:\u003c\/strong\u003e\u003cbr data-start=\"1146\" data-end=\"1149\"\u003eAdd a small amount to your hair colour mixture as required. Adjust quantity depending on the level of correction needed. Follow standard colouring procedures.\u003c\/p\u003e\n\u003cp data-start=\"1309\" data-end=\"1400\"\u003e\u003cstrong data-start=\"1309\" data-end=\"1323\"\u003eIdeal For:\u003c\/strong\u003e\u003cbr data-start=\"1323\" data-end=\"1326\"\u003eColour correction, toning, and achieving cool ash and violet hair results.\u003c\/p\u003e","brand":"Hi Lift","offers":[{"title":"Default Title","offer_id":43416417894474,"sku":"8074690015509","price":19.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0699\/5197\/9594\/files\/hi_lift_true_colour_021_ash_light_violet_corrector_100ml_jpg.jpg?v=1775798692"},{"product_id":"hi-lift-true-colour-7-0-blonde-100ml","title":"Hi Lift True Colour 7.0 Blonde Hair Colour 100ml","description":"\u003cp data-start=\"198\" data-end=\"471\"\u003e\u003cstrong\u003eHi Lift True Colour 7.0 Blonde Hair Colour 100ml\u003c\/strong\u003e is a professional permanent hair colour designed to deliver natural-looking blonde tones with long-lasting results and excellent coverage. It provides consistent colour performance while maintaining hair condition and shine.\u003c\/p\u003e\n\u003cp data-start=\"473\" data-end=\"698\"\u003eFormulated with advanced colour technology, it penetrates deeply into the hair shaft to ensure even colour distribution and reliable grey coverage. The result is smooth, glossy colour with enhanced softness and manageability.\u003c\/p\u003e\n\u003cp data-start=\"700\" data-end=\"822\"\u003eIdeal for professional salons and experienced home users, this permanent colour ensures dependable, salon-quality results.\u003c\/p\u003e\n\u003cp data-start=\"824\" data-end=\"1053\"\u003e\u003cstrong data-start=\"824\" data-end=\"841\"\u003eKey Benefits:\u003c\/strong\u003e\u003cbr data-start=\"841\" data-end=\"844\"\u003e• Natural blonde tone (7.0)\u003cbr data-start=\"871\" data-end=\"874\"\u003e• Long-lasting permanent colour\u003cbr data-start=\"905\" data-end=\"908\"\u003e• Excellent grey coverage\u003cbr data-start=\"933\" data-end=\"936\"\u003e• Even and consistent colour application\u003cbr data-start=\"976\" data-end=\"979\"\u003e• Enhances shine and softness\u003cbr data-start=\"1008\" data-end=\"1011\"\u003e• Professional salon-quality performance\u003c\/p\u003e\n\u003cp data-start=\"1055\" data-end=\"1204\"\u003e\u003cstrong data-start=\"1055\" data-end=\"1070\"\u003eHow to Use:\u003c\/strong\u003e\u003cbr data-start=\"1070\" data-end=\"1073\"\u003eMix with appropriate developer as per instructions. Apply evenly to hair, process as directed, then rinse thoroughly and condition.\u003c\/p\u003e\n\u003cp data-start=\"1206\" data-end=\"1294\"\u003e\u003cstrong data-start=\"1206\" data-end=\"1220\"\u003eIdeal For:\u003c\/strong\u003e\u003cbr data-start=\"1220\" data-end=\"1223\"\u003ePermanent colouring, grey coverage, and achieving natural blonde tones.\u003c\/p\u003e","brand":"Hi Lift","offers":[{"title":"Default Title","offer_id":43416418811978,"sku":"8050455001390","price":19.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0699\/5197\/9594\/files\/hi_lift_true_colour_7_0_blonde_100ml_jpg.jpg?v=1775798488"},{"product_id":"hi-lift-true-colour-8-11-light-intense-ash-blonde-100ml","title":"Hi Lift True Colour 8.11 Light Intense Ash Blonde Hair Colour 100ml","description":"\u003cp data-start=\"217\" data-end=\"494\"\u003e\u003cstrong\u003eHi Lift True Colour 8.11 Light Intense Ash Blonde Hair Colour 100m\u003c\/strong\u003el is a professional permanent hair colour designed to deliver cool, ash blonde tones with intense depth and long-lasting results. It provides excellent coverage while neutralising unwanted warm and brassy tones.\u003c\/p\u003e\n\u003cp data-start=\"496\" data-end=\"742\"\u003eFormulated with advanced colour technology, it penetrates deeply into the hair shaft to ensure even colour distribution and reliable grey coverage. The result is a clean, refined ash blonde finish with enhanced softness, shine, and manageability.\u003c\/p\u003e\n\u003cp data-start=\"744\" data-end=\"866\"\u003eIdeal for professional salons and experienced home users, this permanent colour ensures dependable, salon-quality results.\u003c\/p\u003e\n\u003cp data-start=\"868\" data-end=\"1119\"\u003e\u003cstrong data-start=\"868\" data-end=\"885\"\u003eKey Benefits:\u003c\/strong\u003e\u003cbr data-start=\"885\" data-end=\"888\"\u003e• Light intense ash blonde tone (8.11)\u003cbr data-start=\"926\" data-end=\"929\"\u003e• Helps neutralise warm and brassy tones\u003cbr data-start=\"969\" data-end=\"972\"\u003e• Long-lasting permanent colour\u003cbr data-start=\"1003\" data-end=\"1006\"\u003e• Excellent grey coverage\u003cbr data-start=\"1031\" data-end=\"1034\"\u003e• Even and consistent colour application\u003cbr data-start=\"1074\" data-end=\"1077\"\u003e• Professional salon-quality performance\u003c\/p\u003e\n\u003cp data-start=\"1121\" data-end=\"1270\"\u003e\u003cstrong data-start=\"1121\" data-end=\"1136\"\u003eHow to Use:\u003c\/strong\u003e\u003cbr data-start=\"1136\" data-end=\"1139\"\u003eMix with appropriate developer as per instructions. Apply evenly to hair, process as directed, then rinse thoroughly and condition.\u003c\/p\u003e\n\u003cp data-start=\"1272\" data-end=\"1356\"\u003e\u003cstrong data-start=\"1272\" data-end=\"1286\"\u003eIdeal For:\u003c\/strong\u003e\u003cbr data-start=\"1286\" data-end=\"1289\"\u003ePermanent colouring, toning, and achieving cool ash blonde results.\u003c\/p\u003e","brand":"Hi Lift","offers":[{"title":"Default Title","offer_id":43416419532874,"sku":"8025337327899","price":19.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0699\/5197\/9594\/files\/hi_lift_true_colour_8_11_light_intense_blonde_100ml_jpg.jpg?v=1775798341"},{"product_id":"hi-lift-true-colour-11-0-arctic-blonde-100ml","title":"Hi Lift True Colour 11.0 Arctic Blonde Hair Colour 100ml","description":"\u003cp data-start=\"206\" data-end=\"467\"\u003e\u003cstrong\u003eHi Lift True Colour 11.0 Arctic Blonde Hair Colour 100ml\u003c\/strong\u003e is a professional high-lift permanent hair colour designed to create ultra-light blonde results with a clean, bright finish. It delivers long-lasting colour with excellent lift and consistent performance.\u003c\/p\u003e\n\u003cp data-start=\"469\" data-end=\"708\"\u003eFormulated with advanced colour technology, it lifts the hair while maintaining condition and shine, helping achieve lighter shades with smooth, even tone. The result is vibrant, glossy blonde hair with enhanced softness and manageability.\u003c\/p\u003e\n\u003cp data-start=\"710\" data-end=\"833\"\u003eIdeal for professional salons and experienced home users, this high-lift colour provides dependable, salon-quality results.\u003c\/p\u003e\n\u003cp data-start=\"835\" data-end=\"1083\"\u003e\u003cstrong data-start=\"835\" data-end=\"852\"\u003eKey Benefits:\u003c\/strong\u003e\u003cbr data-start=\"852\" data-end=\"855\"\u003e• Arctic blonde tone (11.0) for high-lift results\u003cbr data-start=\"904\" data-end=\"907\"\u003e• Strong lightening performance\u003cbr data-start=\"938\" data-end=\"941\"\u003e• Long-lasting and consistent colour\u003cbr data-start=\"977\" data-end=\"980\"\u003e• Even and controlled lift\u003cbr data-start=\"1006\" data-end=\"1009\"\u003e• Enhances shine and softness\u003cbr data-start=\"1038\" data-end=\"1041\"\u003e• Professional salon-quality performance\u003c\/p\u003e\n\u003cp data-start=\"1085\" data-end=\"1234\"\u003e\u003cstrong data-start=\"1085\" data-end=\"1100\"\u003eHow to Use:\u003c\/strong\u003e\u003cbr data-start=\"1100\" data-end=\"1103\"\u003eMix with appropriate developer as per instructions. Apply evenly to hair, process as directed, then rinse thoroughly and condition.\u003c\/p\u003e\n\u003cp data-start=\"1236\" data-end=\"1309\"\u003e\u003cstrong data-start=\"1236\" data-end=\"1250\"\u003eIdeal For:\u003c\/strong\u003e\u003cbr data-start=\"1250\" data-end=\"1253\"\u003eHigh-lift colouring and achieving bright blonde results.\u003c\/p\u003e","brand":"Hi Lift","offers":[{"title":"Default Title","offer_id":43416420057162,"sku":"8050455002014","price":19.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0699\/5197\/9594\/files\/hi_lift_true_colour_11_0_arctic_blonde_100ml_jpg.jpg?v=1775798153"},{"product_id":"hi-lift-true-colour-6-4-titian-100ml","title":"Hi Lift True Colour 6.4 Titian Hair Colour 100ml","description":"\u003cp data-start=\"198\" data-end=\"466\"\u003e\u003cstrong\u003eHi Lift True Colour 6.4 Titian Hair Colour 100ml \u003c\/strong\u003eis a professional permanent hair colour designed to deliver warm, rich copper tones with long-lasting results and excellent coverage. It provides consistent colour performance while maintaining hair condition and shine.\u003c\/p\u003e\n\u003cp data-start=\"468\" data-end=\"694\"\u003eFormulated with advanced colour technology, it penetrates deeply into the hair shaft to ensure even colour distribution and reliable grey coverage. The result is vibrant, glossy colour with enhanced softness and manageability.\u003c\/p\u003e\n\u003cp data-start=\"696\" data-end=\"818\"\u003eIdeal for professional salons and experienced home users, this permanent colour ensures dependable, salon-quality results.\u003c\/p\u003e\n\u003cp data-start=\"820\" data-end=\"1074\"\u003e\u003cstrong data-start=\"820\" data-end=\"837\"\u003eKey Benefits:\u003c\/strong\u003e\u003cbr data-start=\"837\" data-end=\"840\"\u003e• Titian copper tone (6.4) for warm, vibrant results\u003cbr data-start=\"892\" data-end=\"895\"\u003e• Long-lasting permanent colour\u003cbr data-start=\"926\" data-end=\"929\"\u003e• Excellent grey coverage\u003cbr data-start=\"954\" data-end=\"957\"\u003e• Even and consistent colour application\u003cbr data-start=\"997\" data-end=\"1000\"\u003e• Enhances shine and softness\u003cbr data-start=\"1029\" data-end=\"1032\"\u003e• Professional salon-quality performance\u003c\/p\u003e\n\u003cp data-start=\"1076\" data-end=\"1225\"\u003e\u003cstrong data-start=\"1076\" data-end=\"1091\"\u003eHow to Use:\u003c\/strong\u003e\u003cbr data-start=\"1091\" data-end=\"1094\"\u003eMix with appropriate developer as per instructions. Apply evenly to hair, process as directed, then rinse thoroughly and condition.\u003c\/p\u003e\n\u003cp data-start=\"1227\" data-end=\"1312\"\u003e\u003cstrong data-start=\"1227\" data-end=\"1241\"\u003eIdeal For:\u003c\/strong\u003e\u003cbr data-start=\"1241\" data-end=\"1244\"\u003ePermanent colouring, grey coverage, and achieving warm copper tones.\u003c\/p\u003e","brand":"Hi Lift","offers":[{"title":"Default Title","offer_id":43416420188234,"sku":"8050455002083","price":19.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0699\/5197\/9594\/files\/hi_lift_true_colour_6_4_titian_100ml_jpg.jpg?v=1775797956"},{"product_id":"hi-lift-true-colour-9-21-violet-haze-100ml","title":"Hi Lift True Colour 9.21 Violet Haze Hair Colour 100ml","description":"\u003cp data-start=\"204\" data-end=\"456\"\u003e\u003cstrong\u003eHi Lift True Colour 9.21 Violet Haze Hair Colour 100ml\u003c\/strong\u003e is a professional permanent hair colour designed to deliver soft, cool blonde tones with delicate violet reflects. It provides long-lasting results with excellent coverage and precise tone control.\u003c\/p\u003e\n\u003cp data-start=\"458\" data-end=\"684\"\u003eFormulated with advanced colour technology, it penetrates deeply into the hair shaft to ensure even colour distribution and reliable grey coverage. The result is a clean, glossy finish with enhanced softness and manageability.\u003c\/p\u003e\n\u003cp data-start=\"686\" data-end=\"808\"\u003eIdeal for professional salons and experienced home users, this permanent colour ensures dependable, salon-quality results.\u003c\/p\u003e\n\u003cp data-start=\"810\" data-end=\"1056\"\u003e\u003cstrong data-start=\"810\" data-end=\"827\"\u003eKey Benefits:\u003c\/strong\u003e\u003cbr data-start=\"827\" data-end=\"830\"\u003e• Violet haze tone (9.21) with soft violet reflects\u003cbr data-start=\"881\" data-end=\"884\"\u003e• Long-lasting permanent colour\u003cbr data-start=\"915\" data-end=\"918\"\u003e• Excellent grey coverage\u003cbr data-start=\"943\" data-end=\"946\"\u003e• Neutralises unwanted warm tones\u003cbr data-start=\"979\" data-end=\"982\"\u003e• Enhances shine and softness\u003cbr data-start=\"1011\" data-end=\"1014\"\u003e• Professional salon-quality performance\u003c\/p\u003e\n\u003cp data-start=\"1058\" data-end=\"1207\"\u003e\u003cstrong data-start=\"1058\" data-end=\"1073\"\u003eHow to Use:\u003c\/strong\u003e\u003cbr data-start=\"1073\" data-end=\"1076\"\u003eMix with appropriate developer as per instructions. Apply evenly to hair, process as directed, then rinse thoroughly and condition.\u003c\/p\u003e\n\u003cp data-start=\"1209\" data-end=\"1307\"\u003e\u003cstrong data-start=\"1209\" data-end=\"1223\"\u003eIdeal For:\u003c\/strong\u003e\u003cbr data-start=\"1223\" data-end=\"1226\"\u003ePermanent colouring, toning, and achieving cool blonde results with violet tones.\u003c\/p\u003e","brand":"Hi Lift","offers":[{"title":"Default Title","offer_id":43416420352074,"sku":"8025337327998","price":19.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0699\/5197\/9594\/files\/hi_lift_true_colour_9_21_violet_haze_100ml_jpg.jpg?v=1775797782"},{"product_id":"hi-lift-true-colour-5-56-persian-red-100ml","title":"Hi Lift True Colour 5.56 Persian Red Hair Colour 100ml","description":"\u003cp data-start=\"204\" data-end=\"478\"\u003e\u003cstrong\u003eHi Lift True Colour 5.56 Persian Red Hair Colour 100ml\u003c\/strong\u003e is a professional permanent hair colour designed to deliver rich, vibrant red tones with long-lasting results and excellent coverage. It provides consistent colour performance while maintaining hair condition and shine.\u003c\/p\u003e\n\u003cp data-start=\"480\" data-end=\"706\"\u003eFormulated with advanced colour technology, it penetrates deeply into the hair shaft to ensure even colour distribution and reliable grey coverage. The result is intense, glossy colour with enhanced softness and manageability.\u003c\/p\u003e\n\u003cp data-start=\"708\" data-end=\"830\"\u003eIdeal for professional salons and experienced home users, this permanent colour ensures dependable, salon-quality results.\u003c\/p\u003e\n\u003cp data-start=\"832\" data-end=\"1082\"\u003e\u003cstrong data-start=\"832\" data-end=\"849\"\u003eKey Benefits:\u003c\/strong\u003e\u003cbr data-start=\"849\" data-end=\"852\"\u003e• Persian red tone (5.56) with vibrant intensity\u003cbr data-start=\"900\" data-end=\"903\"\u003e• Long-lasting permanent colour\u003cbr data-start=\"934\" data-end=\"937\"\u003e• Excellent grey coverage\u003cbr data-start=\"962\" data-end=\"965\"\u003e• Even and consistent colour application\u003cbr data-start=\"1005\" data-end=\"1008\"\u003e• Enhances shine and softness\u003cbr data-start=\"1037\" data-end=\"1040\"\u003e• Professional salon-quality performance\u003c\/p\u003e\n\u003cp data-start=\"1084\" data-end=\"1233\"\u003e\u003cstrong data-start=\"1084\" data-end=\"1099\"\u003eHow to Use:\u003c\/strong\u003e\u003cbr data-start=\"1099\" data-end=\"1102\"\u003eMix with appropriate developer as per instructions. Apply evenly to hair, process as directed, then rinse thoroughly and condition.\u003c\/p\u003e\n\u003cp data-start=\"1235\" data-end=\"1317\"\u003e\u003cstrong data-start=\"1235\" data-end=\"1249\"\u003eIdeal For:\u003c\/strong\u003e\u003cbr data-start=\"1249\" data-end=\"1252\"\u003ePermanent colouring, grey coverage, and achieving rich red tones.\u003c\/p\u003e","brand":"Hi Lift","offers":[{"title":"Default Title","offer_id":43416422023242,"sku":"8050455001826","price":19.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0699\/5197\/9594\/files\/hi_lift_true_colour_5_56_persian_red_100ml_jpg.jpg?v=1775797596"},{"product_id":"hi-lift-true-colour-5-0-light-brown-100ml","title":"Hi Lift True Colour 5.0 Light Brown Hair Colour 100ml","description":"\u003cp data-start=\"203\" data-end=\"492\"\u003e\u003cstrong\u003eHi Lift True Colour 5.0 Light Brown Hair Colour 100ml \u003c\/strong\u003eis a professional permanent hair colour designed to deliver rich, natural-looking light brown tones with long-lasting results and excellent coverage. It provides consistent colour performance while maintaining hair condition and shine.\u003c\/p\u003e\n\u003cp data-start=\"494\" data-end=\"725\"\u003eFormulated with advanced colour technology, it penetrates deeply into the hair shaft to ensure even colour distribution and reliable grey coverage. The result is glossy, true-to-tone colour with enhanced softness and manageability.\u003c\/p\u003e\n\u003cp data-start=\"727\" data-end=\"849\"\u003eIdeal for professional salons and experienced home users, this permanent colour ensures dependable, salon-quality results.\u003c\/p\u003e\n\u003cp data-start=\"851\" data-end=\"1085\"\u003e\u003cstrong data-start=\"851\" data-end=\"868\"\u003eKey Benefits:\u003c\/strong\u003e\u003cbr data-start=\"868\" data-end=\"871\"\u003e• Natural light brown tone (5.0)\u003cbr data-start=\"903\" data-end=\"906\"\u003e• Long-lasting permanent colour\u003cbr data-start=\"937\" data-end=\"940\"\u003e• Excellent grey coverage\u003cbr data-start=\"965\" data-end=\"968\"\u003e• Even and consistent colour application\u003cbr data-start=\"1008\" data-end=\"1011\"\u003e• Enhances shine and softness\u003cbr data-start=\"1040\" data-end=\"1043\"\u003e• Professional salon-quality performance\u003c\/p\u003e\n\u003cp data-start=\"1087\" data-end=\"1236\"\u003e\u003cstrong data-start=\"1087\" data-end=\"1102\"\u003eHow to Use:\u003c\/strong\u003e\u003cbr data-start=\"1102\" data-end=\"1105\"\u003eMix with appropriate developer as per instructions. Apply evenly to hair, process as directed, then rinse thoroughly and condition.\u003c\/p\u003e\n\u003cp data-start=\"1238\" data-end=\"1331\"\u003e\u003cstrong data-start=\"1238\" data-end=\"1252\"\u003eIdeal For:\u003c\/strong\u003e\u003cbr data-start=\"1252\" data-end=\"1255\"\u003ePermanent colouring, grey coverage, and achieving natural light brown tones.\u003c\/p\u003e","brand":"Hi Lift","offers":[{"title":"Default Title","offer_id":43416422940746,"sku":"8050455001376","price":19.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0699\/5197\/9594\/files\/hi_lift_true_colour_5_0_light_brown_100ml_jpg.jpg?v=1775797409"},{"product_id":"hi-lift-true-colour-red-meche-100ml","title":"Hi Lift True Colour Red Meche Hair Colour 100ml","description":"\u003cp data-start=\"197\" data-end=\"448\"\u003e\u003cstrong\u003eHi Lift True Colour Red Meche Hair Colour 100ml\u003c\/strong\u003e is a professional permanent hair colour designed to create bold, vibrant red highlights and striking colour effects. It delivers intense colour payoff with long-lasting results and excellent performance.\u003c\/p\u003e\n\u003cp data-start=\"450\" data-end=\"711\"\u003eFormulated with advanced colour technology, it penetrates deeply into the hair shaft to ensure even colour distribution and strong vibrancy. It is ideal for creating contrast, highlights, or creative colour placements while maintaining hair condition and shine.\u003c\/p\u003e\n\u003cp data-start=\"713\" data-end=\"854\"\u003eIdeal for professional salons and experienced colourists, this colour provides reliable, salon-quality results for bold and creative styling.\u003c\/p\u003e\n\u003cp data-start=\"856\" data-end=\"1152\"\u003e\u003cstrong data-start=\"856\" data-end=\"873\"\u003eKey Benefits:\u003c\/strong\u003e\u003cbr data-start=\"873\" data-end=\"876\"\u003e• Vibrant red tone for highlights and creative colour\u003cbr data-start=\"929\" data-end=\"932\"\u003e• Long-lasting and intense colour results\u003cbr data-start=\"973\" data-end=\"976\"\u003e• Even and consistent colour application\u003cbr data-start=\"1016\" data-end=\"1019\"\u003e• Ideal for highlighting and colour placement techniques\u003cbr data-start=\"1075\" data-end=\"1078\"\u003e• Enhances shine and softness\u003cbr data-start=\"1107\" data-end=\"1110\"\u003e• Professional salon-quality performance\u003c\/p\u003e\n\u003cp data-start=\"1154\" data-end=\"1301\"\u003e\u003cstrong data-start=\"1154\" data-end=\"1169\"\u003eHow to Use:\u003c\/strong\u003e\u003cbr data-start=\"1169\" data-end=\"1172\"\u003eApply as part of highlighting or creative colouring techniques. Follow professional colouring procedures and process as directed.\u003c\/p\u003e\n\u003cp data-start=\"1303\" data-end=\"1376\"\u003e\u003cstrong data-start=\"1303\" data-end=\"1317\"\u003eIdeal For:\u003c\/strong\u003e\u003cbr data-start=\"1317\" data-end=\"1320\"\u003eHighlights, creative colouring, and bold colour effects.\u003c\/p\u003e","brand":"Hi Lift","offers":[{"title":"Default Title","offer_id":43416423006282,"sku":"8050455001864","price":19.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0699\/5197\/9594\/files\/hi_lift_true_colour_red_meche_100ml_jpg.jpg?v=1775797190"},{"product_id":"hi-lift-true-colour-1-0-black-100ml","title":"Hi Lift True Colour 1.0 Black Hair Colour 100ml","description":"\u003cp data-start=\"197\" data-end=\"463\"\u003e\u003cstrong\u003eHi Lift True Colour 1.0 Black Hair Colour 100ml \u003c\/strong\u003eis a professional permanent hair colour designed to deliver deep, rich black tones with long-lasting results and excellent coverage. It provides consistent colour performance while maintaining hair condition and shine.\u003c\/p\u003e\n\u003cp data-start=\"465\" data-end=\"697\"\u003eFormulated with advanced colour technology, it penetrates deeply into the hair shaft to ensure even colour distribution and reliable grey coverage. The result is intense, glossy black colour with enhanced softness and manageability.\u003c\/p\u003e\n\u003cp data-start=\"699\" data-end=\"821\"\u003eIdeal for professional salons and experienced home users, this permanent colour ensures dependable, salon-quality results.\u003c\/p\u003e\n\u003cp data-start=\"823\" data-end=\"1072\"\u003e\u003cstrong data-start=\"823\" data-end=\"840\"\u003eKey Benefits:\u003c\/strong\u003e\u003cbr data-start=\"840\" data-end=\"843\"\u003e• Deep black tone (1.0) for rich colour results\u003cbr data-start=\"890\" data-end=\"893\"\u003e• Long-lasting permanent colour\u003cbr data-start=\"924\" data-end=\"927\"\u003e• Excellent grey coverage\u003cbr data-start=\"952\" data-end=\"955\"\u003e• Even and consistent colour application\u003cbr data-start=\"995\" data-end=\"998\"\u003e• Enhances shine and softness\u003cbr data-start=\"1027\" data-end=\"1030\"\u003e• Professional salon-quality performance\u003c\/p\u003e\n\u003cp data-start=\"1074\" data-end=\"1223\"\u003e\u003cstrong data-start=\"1074\" data-end=\"1089\"\u003eHow to Use:\u003c\/strong\u003e\u003cbr data-start=\"1089\" data-end=\"1092\"\u003eMix with appropriate developer as per instructions. Apply evenly to hair, process as directed, then rinse thoroughly and condition.\u003c\/p\u003e\n\u003cp data-start=\"1225\" data-end=\"1309\"\u003e\u003cstrong data-start=\"1225\" data-end=\"1239\"\u003eIdeal For:\u003c\/strong\u003e\u003cbr data-start=\"1239\" data-end=\"1242\"\u003ePermanent colouring, grey coverage, and achieving deep black tones.\u003c\/p\u003e","brand":"Hi Lift","offers":[{"title":"Default Title","offer_id":43416423137354,"sku":"8050455001338","price":19.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0699\/5197\/9594\/files\/hi_lift_true_colour_1_0_black_100ml_jpg.jpg?v=1775796958"},{"product_id":"hi-lift-true-colour-8-21-violet-gem-100ml","title":"Hi Lift True Colour 8.21 Violet Gem Hair Colour 100ml","description":"\u003cp data-start=\"203\" data-end=\"465\"\u003e\u003cstrong\u003eHi Lift True Colour 8.21 Violet Gem Hair Colour 100ml\u003c\/strong\u003e is a professional permanent hair colour designed to deliver vibrant, multidimensional blonde tones with soft violet reflects. It provides long-lasting results with excellent coverage and precise tone control.\u003c\/p\u003e\n\u003cp data-start=\"467\" data-end=\"698\"\u003eFormulated with advanced colour technology, it penetrates deeply into the hair shaft to ensure even colour distribution and reliable grey coverage. The result is glossy, true-to-tone colour with enhanced softness and manageability.\u003c\/p\u003e\n\u003cp data-start=\"700\" data-end=\"822\"\u003eIdeal for professional salons and experienced home users, this permanent colour ensures dependable, salon-quality results.\u003c\/p\u003e\n\u003cp data-start=\"824\" data-end=\"1076\"\u003e\u003cstrong data-start=\"824\" data-end=\"841\"\u003eKey Benefits:\u003c\/strong\u003e\u003cbr data-start=\"841\" data-end=\"844\"\u003e• Violet Gem tone (8.21) with soft violet reflects\u003cbr data-start=\"894\" data-end=\"897\"\u003e• Long-lasting permanent colour\u003cbr data-start=\"928\" data-end=\"931\"\u003e• Excellent grey coverage\u003cbr data-start=\"956\" data-end=\"959\"\u003e• Even and consistent colour application\u003cbr data-start=\"999\" data-end=\"1002\"\u003e• Enhances shine and softness\u003cbr data-start=\"1031\" data-end=\"1034\"\u003e• Professional salon-quality performance\u003c\/p\u003e\n\u003cp data-start=\"1078\" data-end=\"1227\"\u003e\u003cstrong data-start=\"1078\" data-end=\"1093\"\u003eHow to Use:\u003c\/strong\u003e\u003cbr data-start=\"1093\" data-end=\"1096\"\u003eMix with appropriate developer as per instructions. Apply evenly to hair, process as directed, then rinse thoroughly and condition.\u003c\/p\u003e\n\u003cp data-start=\"1229\" data-end=\"1329\"\u003e\u003cstrong data-start=\"1229\" data-end=\"1243\"\u003eIdeal For:\u003c\/strong\u003e\u003cbr data-start=\"1243\" data-end=\"1246\"\u003ePermanent colouring, grey coverage, and achieving soft violet-toned blonde results.\u003c\/p\u003e","brand":"Hi Lift","offers":[{"title":"Default Title","offer_id":43416423825482,"sku":"8025337327981","price":19.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0699\/5197\/9594\/files\/hi_lift_true_colour_8_21_violet_gem_100ml_jpg.jpg?v=1775796266"},{"product_id":"hi-lift-true-colour-12-89-arctic-silver-100ml","title":"Hi Lift True Colour 12.89 Arctic Silver Hair Colour 100ml","description":"\u003cp data-start=\"207\" data-end=\"476\"\u003e\u003cstrong\u003eHi Lift True Colour 12.89 Arctic Silver Hair Colour 100ml \u003c\/strong\u003eis a professional high-lift permanent hair colour designed to create ultra-light, cool-toned blonde results with a clean silver finish. It delivers long-lasting colour with excellent tone control and brightness.\u003c\/p\u003e\n\u003cp data-start=\"478\" data-end=\"690\"\u003eFormulated with advanced colour technology, it lifts and tones simultaneously while helping maintain hair condition and shine. The result is a smooth, refined silver tone with enhanced softness and manageability.\u003c\/p\u003e\n\u003cp data-start=\"692\" data-end=\"853\"\u003eIdeal for professional salons and experienced home users, this high-lift colour provides dependable, salon-quality results for achieving icy, cool blonde shades.\u003c\/p\u003e\n\u003cp data-start=\"855\" data-end=\"1121\"\u003e\u003cstrong data-start=\"855\" data-end=\"872\"\u003eKey Benefits:\u003c\/strong\u003e\u003cbr data-start=\"872\" data-end=\"875\"\u003e• Arctic silver tone (12.89) for cool blonde results\u003cbr data-start=\"927\" data-end=\"930\"\u003e• High-lift performance for lighter shades\u003cbr data-start=\"972\" data-end=\"975\"\u003e• Neutralises unwanted warm tones\u003cbr data-start=\"1008\" data-end=\"1011\"\u003e• Long-lasting and vibrant finish\u003cbr data-start=\"1044\" data-end=\"1047\"\u003e• Enhances shine and softness\u003cbr data-start=\"1076\" data-end=\"1079\"\u003e• Professional salon-quality performance\u003c\/p\u003e\n\u003cp data-start=\"1123\" data-end=\"1272\"\u003e\u003cstrong data-start=\"1123\" data-end=\"1138\"\u003eHow to Use:\u003c\/strong\u003e\u003cbr data-start=\"1138\" data-end=\"1141\"\u003eMix with appropriate developer as per instructions. Apply evenly to hair, process as directed, then rinse thoroughly and condition.\u003c\/p\u003e\n\u003cp data-start=\"1274\" data-end=\"1362\"\u003e\u003cstrong data-start=\"1274\" data-end=\"1288\"\u003eIdeal For:\u003c\/strong\u003e\u003cbr data-start=\"1288\" data-end=\"1291\"\u003eHigh-lift colouring, toning, and achieving cool, silver blonde results.\u003c\/p\u003e","brand":"Hi Lift","offers":[{"title":"Default Title","offer_id":43416423989322,"sku":"8050455002069","price":19.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0699\/5197\/9594\/files\/hi_lift_true_colour_12_89_arctic_silver_100ml_jpg.jpg?v=1775795986"},{"product_id":"hi-lift-true-colour-5-20-light-violet-intense-brown-100ml","title":"Hi Lift True Colour 5.20 Light Violet Intense Brown Hair Colour 100ml","description":"\u003cp data-start=\"219\" data-end=\"504\"\u003e\u003cstrong\u003eHi Lift True Colour 5.20 Light Violet Intense Brown Hair Colour 100ml\u003c\/strong\u003e is a professional permanent hair colour designed to deliver rich, multidimensional brown tones with subtle violet reflects. It provides long-lasting results with excellent coverage and consistent colour performance.\u003c\/p\u003e\n\u003cp data-start=\"506\" data-end=\"732\"\u003eFormulated with advanced colour technology, it penetrates deeply into the hair shaft to ensure even colour distribution and reliable grey coverage. The result is vibrant, glossy colour with enhanced softness and manageability.\u003c\/p\u003e\n\u003cp data-start=\"734\" data-end=\"856\"\u003eIdeal for professional salons and experienced home users, this permanent colour ensures dependable, salon-quality results.\u003c\/p\u003e\n\u003cp data-start=\"858\" data-end=\"1100\"\u003e\u003cstrong data-start=\"858\" data-end=\"875\"\u003eKey Benefits:\u003c\/strong\u003e\u003cbr data-start=\"875\" data-end=\"878\"\u003e• Light violet intense brown tone (5.20)\u003cbr data-start=\"918\" data-end=\"921\"\u003e• Long-lasting permanent colour\u003cbr data-start=\"952\" data-end=\"955\"\u003e• Excellent grey coverage\u003cbr data-start=\"980\" data-end=\"983\"\u003e• Even and consistent colour application\u003cbr data-start=\"1023\" data-end=\"1026\"\u003e• Enhances shine and softness\u003cbr data-start=\"1055\" data-end=\"1058\"\u003e• Professional salon-quality performance\u003c\/p\u003e\n\u003cp data-start=\"1102\" data-end=\"1251\"\u003e\u003cstrong data-start=\"1102\" data-end=\"1117\"\u003eHow to Use:\u003c\/strong\u003e\u003cbr data-start=\"1117\" data-end=\"1120\"\u003eMix with appropriate developer as per instructions. Apply evenly to hair, process as directed, then rinse thoroughly and condition.\u003c\/p\u003e\n\u003cp data-start=\"1253\" data-end=\"1358\"\u003e\u003cstrong data-start=\"1253\" data-end=\"1267\"\u003eIdeal For:\u003c\/strong\u003e\u003cbr data-start=\"1267\" data-end=\"1270\"\u003ePermanent colouring, grey coverage, and achieving rich brown tones with violet reflects.\u003c\/p\u003e","brand":"Hi Lift","offers":[{"title":"Default Title","offer_id":43416424218698,"sku":"8050455001970","price":19.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0699\/5197\/9594\/files\/hi_lift_true_colour_5_20_light_violet_intense_brown_100ml_jpg.jpg?v=1775795489"},{"product_id":"hi-lift-true-colour-056-fuchsia-corrector-100ml","title":"Hi Lift True Colour 056 Fuchsia Corrector 100ml","description":"\u003cp data-start=\"197\" data-end=\"453\"\u003e\u003cstrong\u003eHi Lift True Colour 056 Fuchsia Corrector 100ml \u003c\/strong\u003eis a professional colour additive designed to intensify, enhance, and correct tones within hair colouring formulations. It delivers vibrant fuchsia pigment to boost colour results or create customised shades.\u003c\/p\u003e\n\u003cp data-start=\"455\" data-end=\"740\"\u003eFormulated with concentrated colour technology, this corrector can be added to permanent hair colour mixtures to increase intensity or adjust tone direction. It allows colourists to achieve more creative, vibrant, and precise colour outcomes while maintaining hair condition and shine.\u003c\/p\u003e\n\u003cp data-start=\"742\" data-end=\"875\"\u003eIdeal for professional salons and experienced colourists, this corrector offers full control for creative and corrective colour work.\u003c\/p\u003e\n\u003cp data-start=\"877\" data-end=\"1152\"\u003e\u003cstrong data-start=\"877\" data-end=\"894\"\u003eKey Benefits:\u003c\/strong\u003e\u003cbr data-start=\"894\" data-end=\"897\"\u003e• Vibrant fuchsia tone corrector (056)\u003cbr data-start=\"935\" data-end=\"938\"\u003e• Enhances and intensifies colour results\u003cbr data-start=\"979\" data-end=\"982\"\u003e• Allows customised colour formulations\u003cbr data-start=\"1021\" data-end=\"1024\"\u003e• Helps correct and adjust tone direction\u003cbr data-start=\"1065\" data-end=\"1068\"\u003e• Concentrated pigment for professional use\u003cbr data-start=\"1111\" data-end=\"1114\"\u003e• Reliable salon-quality performance\u003c\/p\u003e\n\u003cp data-start=\"1154\" data-end=\"1317\"\u003e\u003cstrong data-start=\"1154\" data-end=\"1169\"\u003eHow to Use:\u003c\/strong\u003e\u003cbr data-start=\"1169\" data-end=\"1172\"\u003eAdd a small amount to your hair colour mixture as required. Adjust quantity depending on desired intensity. Follow standard colouring procedures.\u003c\/p\u003e\n\u003cp data-start=\"1319\" data-end=\"1396\"\u003e\u003cstrong data-start=\"1319\" data-end=\"1333\"\u003eIdeal For:\u003c\/strong\u003e\u003cbr data-start=\"1333\" data-end=\"1336\"\u003eCreative colouring, tone enhancement, and colour correction.\u003c\/p\u003e","brand":"Hi Lift","offers":[{"title":"Default Title","offer_id":43416424317002,"sku":"8074690015516","price":19.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0699\/5197\/9594\/files\/hi_lift_true_colour_056_fuchsia_corrector_100ml_jpg.jpg?v=1775795141"},{"product_id":"hi-lift-true-colour-5-53-metallic-brown-100ml","title":"Hi Lift True Colour 5.53 Metallic Brown Hair Colour 100ml","description":"\u003cp data-start=\"207\" data-end=\"486\"\u003e\u003cstrong\u003eHi Lift True Colour 5.53 Metallic Brown Hair Colour 100ml \u003c\/strong\u003eis a professional permanent hair colour designed to deliver rich metallic brown tones with long-lasting results and excellent coverage. It provides consistent colour performance while maintaining hair condition and shine.\u003c\/p\u003e\n\u003cp data-start=\"488\" data-end=\"723\"\u003eFormulated with advanced colour technology, it penetrates deeply into the hair shaft to ensure even colour distribution and reliable grey coverage. The result is glossy, multidimensional colour with enhanced softness and manageability.\u003c\/p\u003e\n\u003cp data-start=\"725\" data-end=\"847\"\u003eIdeal for professional salons and experienced home users, this permanent colour ensures dependable, salon-quality results.\u003c\/p\u003e\n\u003cp data-start=\"849\" data-end=\"1108\"\u003e\u003cstrong data-start=\"849\" data-end=\"866\"\u003eKey Benefits:\u003c\/strong\u003e\u003cbr data-start=\"866\" data-end=\"869\"\u003e• Metallic brown tone (5.53) with multidimensional finish\u003cbr data-start=\"926\" data-end=\"929\"\u003e• Long-lasting permanent colour\u003cbr data-start=\"960\" data-end=\"963\"\u003e• Excellent grey coverage\u003cbr data-start=\"988\" data-end=\"991\"\u003e• Even and consistent colour application\u003cbr data-start=\"1031\" data-end=\"1034\"\u003e• Enhances shine and softness\u003cbr data-start=\"1063\" data-end=\"1066\"\u003e• Professional salon-quality performance\u003c\/p\u003e\n\u003cp data-start=\"1110\" data-end=\"1259\"\u003e\u003cstrong data-start=\"1110\" data-end=\"1125\"\u003eHow to Use:\u003c\/strong\u003e\u003cbr data-start=\"1125\" data-end=\"1128\"\u003eMix with appropriate developer as per instructions. Apply evenly to hair, process as directed, then rinse thoroughly and condition.\u003c\/p\u003e\n\u003cp data-start=\"1261\" data-end=\"1354\"\u003e\u003cstrong data-start=\"1261\" data-end=\"1275\"\u003eIdeal For:\u003c\/strong\u003e\u003cbr data-start=\"1275\" data-end=\"1278\"\u003ePermanent colouring, grey coverage, and achieving rich metallic brown tones.\u003c\/p\u003e","brand":"Hi Lift","offers":[{"title":"Default Title","offer_id":43416425168970,"sku":"8050455001673","price":19.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0699\/5197\/9594\/files\/hi_lift_true_colour_5_53_metallic_brown_100ml_jpg.jpg?v=1775794955"},{"product_id":"hi-lift-true-colour-ac-ash-corrector-100ml","title":"Hi Lift True Colour AC Ash Corrector 100ml","description":"\u003cp data-start=\"192\" data-end=\"455\"\u003e\u003cstrong\u003eHi Lift True Colour AC Ash Corrector 100ml\u003c\/strong\u003e is a professional colour additive designed to neutralise unwanted warm tones and enhance cool, ash-based results. It is used to refine and correct colour outcomes by counteracting brassiness and improving tone precision.\u003c\/p\u003e\n\u003cp data-start=\"457\" data-end=\"674\"\u003eFormulated with concentrated pigments, this ash corrector can be added to permanent hair colour formulas to achieve cleaner, cooler finishes. It helps balance colour results while maintaining hair condition and shine.\u003c\/p\u003e\n\u003cp data-start=\"676\" data-end=\"809\"\u003eIdeal for professional salons and experienced colourists, this corrector provides greater control and accuracy in colour formulation.\u003c\/p\u003e\n\u003cp data-start=\"811\" data-end=\"1085\"\u003e\u003cstrong data-start=\"811\" data-end=\"828\"\u003eKey Benefits:\u003c\/strong\u003e\u003cbr data-start=\"828\" data-end=\"831\"\u003e• Neutralises unwanted warm and brassy tones\u003cbr data-start=\"875\" data-end=\"878\"\u003e• Enhances cool and ash colour results\u003cbr data-start=\"916\" data-end=\"919\"\u003e• Concentrated pigment for precise correction\u003cbr data-start=\"964\" data-end=\"967\"\u003e• Improves tone accuracy and control\u003cbr data-start=\"1003\" data-end=\"1006\"\u003e• Easy to mix with colour formulas\u003cbr data-start=\"1040\" data-end=\"1043\"\u003e• Professional salon-quality performance\u003c\/p\u003e\n\u003cp data-start=\"1087\" data-end=\"1263\"\u003e\u003cstrong data-start=\"1087\" data-end=\"1102\"\u003eHow to Use:\u003c\/strong\u003e\u003cbr data-start=\"1102\" data-end=\"1105\"\u003eAdd a small amount to your hair colour mixture as required. Adjust quantity depending on the level of correction needed. Follow standard colouring procedures.\u003c\/p\u003e\n\u003cp data-start=\"1265\" data-end=\"1360\"\u003e\u003cstrong data-start=\"1265\" data-end=\"1279\"\u003eIdeal For:\u003c\/strong\u003e\u003cbr data-start=\"1279\" data-end=\"1282\"\u003eColour correction, toning, and achieving cooler ash-based hair colour results.\u003c\/p\u003e","brand":"Hi Lift","offers":[{"title":"Default Title","offer_id":43416425365578,"sku":"8025337328049","price":19.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0699\/5197\/9594\/files\/hi_lift_true_colour_ac_ash_corrector_100ml_jpg.jpg?v=1775794697"},{"product_id":"hi-lift-true-colour-4-0-brown-100ml","title":"Hi Lift True Colour 4.0 Brown Hair Colour 100ml","description":"\u003cp data-start=\"197\" data-end=\"474\"\u003e\u003cstrong\u003eHi Lift True Colour 4.0 Brown Hair Colour 100ml \u003c\/strong\u003eis a professional permanent hair colour designed to deliver rich, natural-looking brown tones with long-lasting results and excellent coverage. It provides consistent colour performance while maintaining hair condition and shine.\u003c\/p\u003e\n\u003cp data-start=\"476\" data-end=\"707\"\u003eFormulated with advanced colour technology, it penetrates deeply into the hair shaft to ensure even colour distribution and reliable grey coverage. The result is glossy, true-to-tone colour with enhanced softness and manageability.\u003c\/p\u003e\n\u003cp data-start=\"709\" data-end=\"831\"\u003eIdeal for professional salons and experienced home users, this permanent colour ensures dependable, salon-quality results.\u003c\/p\u003e\n\u003cp data-start=\"833\" data-end=\"1066\"\u003e\u003cstrong data-start=\"833\" data-end=\"850\"\u003eKey Benefits:\u003c\/strong\u003e\u003cbr data-start=\"850\" data-end=\"853\"\u003e• Rich natural brown tone (4.0)\u003cbr data-start=\"884\" data-end=\"887\"\u003e• Long-lasting permanent colour\u003cbr data-start=\"918\" data-end=\"921\"\u003e• Excellent grey coverage\u003cbr data-start=\"946\" data-end=\"949\"\u003e• Even and consistent colour application\u003cbr data-start=\"989\" data-end=\"992\"\u003e• Enhances shine and softness\u003cbr data-start=\"1021\" data-end=\"1024\"\u003e• Professional salon-quality performance\u003c\/p\u003e\n\u003cp data-start=\"1068\" data-end=\"1217\"\u003e\u003cstrong data-start=\"1068\" data-end=\"1083\"\u003eHow to Use:\u003c\/strong\u003e\u003cbr data-start=\"1083\" data-end=\"1086\"\u003eMix with appropriate developer as per instructions. Apply evenly to hair, process as directed, then rinse thoroughly and condition.\u003c\/p\u003e\n\u003cp data-start=\"1219\" data-end=\"1306\"\u003e\u003cstrong data-start=\"1219\" data-end=\"1233\"\u003eIdeal For:\u003c\/strong\u003e\u003cbr data-start=\"1233\" data-end=\"1236\"\u003ePermanent colouring, grey coverage, and achieving natural brown tones.\u003c\/p\u003e","brand":"Hi Lift","offers":[{"title":"Default Title","offer_id":43416425824330,"sku":"8050455001369","price":18.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0699\/5197\/9594\/files\/hi_lift_true_colour_4_0_brown_100ml_jpg.jpg?v=1775781233"},{"product_id":"hi-lift-true-colour-3-dark-brown-100ml","title":"Hi Lift True Colour 3.0 Dark Brown Hair Colour 100ml","description":"\u003cp data-start=\"257\" data-end=\"544\"\u003e\u003cstrong\u003eHi Lift True Colour 3.0 Dark Brown Hair Colour 100ml \u003c\/strong\u003eis a professional permanent hair colour designed to deliver rich, natural-looking dark brown tones with long-lasting results and excellent coverage. It provides consistent colour performance while maintaining hair condition and shine.\u003c\/p\u003e\n\u003cp data-start=\"546\" data-end=\"777\"\u003eFormulated with advanced colour technology, it penetrates deeply into the hair shaft to ensure even colour distribution and reliable grey coverage. The result is glossy, true-to-tone colour with enhanced softness and manageability.\u003c\/p\u003e\n\u003cp data-start=\"779\" data-end=\"901\"\u003eIdeal for professional salons and experienced home users, this permanent colour ensures dependable, salon-quality results.\u003c\/p\u003e\n\u003cp data-start=\"903\" data-end=\"1133\"\u003e\u003cstrong data-start=\"903\" data-end=\"920\"\u003eKey Benefits:\u003c\/strong\u003e\u003cbr data-start=\"920\" data-end=\"923\"\u003e• Rich dark brown tone (3.0)\u003cbr data-start=\"951\" data-end=\"954\"\u003e• Long-lasting permanent colour\u003cbr data-start=\"985\" data-end=\"988\"\u003e• Excellent grey coverage\u003cbr data-start=\"1013\" data-end=\"1016\"\u003e• Even and consistent colour application\u003cbr data-start=\"1056\" data-end=\"1059\"\u003e• Enhances shine and softness\u003cbr data-start=\"1088\" data-end=\"1091\"\u003e• Professional salon-quality performance\u003c\/p\u003e\n\u003cp data-start=\"1135\" data-end=\"1284\"\u003e\u003cstrong data-start=\"1135\" data-end=\"1150\"\u003eHow to Use:\u003c\/strong\u003e\u003cbr data-start=\"1150\" data-end=\"1153\"\u003eMix with appropriate developer as per instructions. Apply evenly to hair, process as directed, then rinse thoroughly and condition.\u003c\/p\u003e\n\u003cp data-start=\"1286\" data-end=\"1375\"\u003e\u003cstrong data-start=\"1286\" data-end=\"1300\"\u003eIdeal For:\u003c\/strong\u003e\u003cbr data-start=\"1300\" data-end=\"1303\"\u003ePermanent colouring, grey coverage, and achieving deep dark brown tones.\u003c\/p\u003e","brand":"Hi Lift","offers":[{"title":"Default Title","offer_id":43416426938442,"sku":"8050455001352","price":19.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0699\/5197\/9594\/files\/hi_lift_true_colour_3_dark_brown_100ml_jpg.jpg?v=1775444404"}],"url":"https:\/\/red1hairsupplies.com.au\/collections\/hi-lift-true-colour.oembed","provider":"Red1’s Hair Supplies ","version":"1.0","type":"link"}